South San Francisco Bay Area Territory Manager
Listed on 2026-03-05
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Sales
Sales Representative, Sales Manager, Business Development, Outside Sales
Job Description SOUTH SAN FRANCISCO BAY TERRITORY MANAGER
Prior to submitting your application
Athletic is on a mission to revolutionize the beer industry by making fantastic and ground‑breaking non‑alcoholic beverages. We are excited to be on the search for a passionate and enthusiastic individual to join our team. At Athletic and through our products, we believe we can have a positive impact on the health, activity, and opportunity in our communities - we actively seek representation from all diverse communities to continue to broaden our horizons.
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Seeking a versatile, passionate Territory Manager interested in making waves in an innovative segment of the craft beer market. Athletic Brewing is pioneering a revolution in non‑alcoholic craft beer. The opportunity this role offers can be expansive in a rapidly growing company. We place a very high value on work/life balance and offer above industry pay with full‑time benefits. We would love to further discuss our vision for the brand, impact, and how you can be a key part of our growth strategy.
Responsible Region: SOUTH SAN FRANCISCO BAY. (
*** must be based within commutable distance of SAN FRANCISCO OR SAN JOSE). Periodic overnight travel to/from Fresno and Inyo counties required.
- Represent Athletic Brewing's values and mission in the territory.
- Maintain and cultivate relationships in territory – distributors, key retail buyers, and other brand partners - including sales launch presentations, work withs, and events/samplings at key accounts.
- Actively drive personal vehicle throughout the market to visit accounts 5 days per week to obtain and increase business and sell in/execute displays within designated territory.
- Minimum 36 hours in trade time (at accounts or events) per week.
- Periodic overnight travel to/from Fresno and Inyo counties required.
- Minimum 450 VIP KARMA Survey logged Account Interactions at Retail (e.g. grocery stores, convenience, drug, bars, restaurants, etc) every 90 days.
- Executes visits at priority account list from Manager.
- Logs surveys in VIP KARMA while onsite at the account with photos for every visit.
- Conducts six sampling events every 90 days.
- Completes Standard Survey and Commitment Tracker for all Surveyed Accounts while at the account.
- Recaps visits weekly to distributors with actions to add items or displays.
- Perform samplings, activations, and attend events.
- Drive sales volume and distribution in the territory by identifying new opportunities, actively selling, and motivating distributor sales teams to prioritize Athletic in their portfolio.
- Visits new and existing retail opportunities on a regular basis - both traditional and non‑traditional, on‑and‑off premise.
- Other duties, responsibilities, and activities may change or be assigned at any time with or without notice.
- Passionate, honest, dependable, with a strong attention to detail.
- Team‑oriented and results driven with a commitment to quality.
- Must be able to fulfill physical requirements of delivering beer and setting up at events - safely lift, climb stairs, clean, etc.
- Must be able to travel around the territory freely and regularly.
- Independent operator - disciplined and self‑driven.
- Good communicator and team player, ability to build meaningful relationships with new contacts and motivate distributor partners.
- Personal curiosity in improving systems.
- Desire to have a positive impact on customers.
- Passionate interest in the brewing industry and community.
- Must live or be willing to relocate to territory.
- Available to work nights/weekends from time to time
- 4‑year college degree.
- Beverage/restaurant/distributor industry experience valued.
- Cicerone level one completion valued.
- Strong in market selling skills valued.
- Clean driving record.
- Location:
Must reside within reasonably commutable distance from San Francisco or San Jose. - Driving is an essential function of the role. You will drive your personal vehicle throughout the assigned market 5 days a…
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