User Engagement Specialist

Overview

Webull is a leading digital brokerage platform built on next generation global infrastructure. At Webull, we believe that everyone should have an equal opportunity to control their own financial future. Our vision has always been to empower individual investors with the tools and resources they need to succeed financially. This commitment remains at the heart of everything we do. From low-fee trading and robust market data to advanced analytical tools, we are committed to providing a seamless, top-tier trading experience.

We’re seeking a user-focused, execution-oriented User Engagement Specialist to manage and grow Webull’s presence across our in-app community platforms and social media landscape. In this role, you will act as a direct bridge between Webull and its users, engaging with clients in real time, highlighting product updates and features, and supporting key campaigns and initiatives through thoughtful, compliant communication.

You will work closely with Product, Marketing, Content, and Compliance teams to ensure new and existing users are informed, supported, and engaged throughout their investing journey.

• Own day-to-day management of Webull’s in-app community platform, ensuring an active, informative, and welcoming environment.
• Engage directly with users by responding to posts, questions, and discussions within the community.
• Communicate product updates, feature enhancements, campaigns, and initiatives to users in a clear, timely, and engaging manner.
• Partner with Product and Technology teams to position releases and initiatives into community-facing updates.
• Gather user feedback, sentiment, and insights from community conversations and surface learnings to internal stakeholders.
• Help shape and maintain Webull’s brand voice and tone across social and in-app community channels.
• Support community-driven education by sharing resources, FAQs, and learning content relevant to users.
• Monitor user engagement trends and help optimize content and conversation strategies over time.

• Bachelor’s degree in marketing, communications, business, or a related field
• 2–5 years of experience in community management, social media, customer engagement, or digital marketing, ideally within fintech, financial services, or a regulated industry.
• Strong written communication skills with the ability to explain products and features clearly and concisely.
• Comfort engaging directly with retail users in public-facing environments.
• Familiarity with social media platforms and community tools.
• Ability to collaborate cross-functionally with Product, Marketing, Design, and Compliance teams.
• Highly organized, proactive, and comfortable managing multiple priorities.

• Interest in investing, financial products, and user education is strongly preferred.

Webull is more than a fintech company—we’re a global community of innovators, collaborators, and trailblazers. Headquartered in St. Petersburg, FL, Webull operates in 15 regions worldwide, serving over 20 million users. At Webull, your ideas matter, your voice is heard, and your work makes a real impact.

Investing in our people is a top priority for us, which is why we have a comprehensive benefits package that includes:

• Comprehensive Health Coverage
  : 100% paid medical and dental insurance for employees and dependents, vision insurance, and more!
• Financial Support
  : 401(k) match, commuter benefits for NY positions, and short-term disability coverage.
• Work-Life Balance
  :
  Generous time off that increases with tenure, paid parental leave, personal days, sick time, volunteer days and company holidays.
• Wellness & Pet Care
  :
  Fitness and wellness benefits, plus pet insurance for your furry friends.
• Investing in Your Future
  :
  We provide tuition reimbursement to help you pursue relevant degrees, certifications, and training that align with your career goals.
• Dynamic Office Perks
  :
  Catered breakfast (every Monday) and catered lunches (every Friday), fully stocked kitchens, and monthly happy hours to connect and collaborate.

This role is based in our St Pete Global HQ (200 Carillon Pkwy, FL), where in-person collaboration fuels growth, mentorship, and innovation.

Webull is an equal opportunity employer. We’re committed to building a diverse and inclusive team where all backgrounds, perspectives, and talents are valued.