Marketing Communication Coordinator

Cyber Up is a non-profit organization whose mission is to elevate the cybersecurity workforce by igniting curiosity, developing talent, and transforming career pathways.

POSITION OVERVIEW:

Reporting to the Chief of Staff, the Marketing Communications Coordinator will play a vital role in developing and executing strategic communication and marketing initiatives to raise awareness of Cyber Up's programs, engage with stakeholders, and promote our mission within the cybersecurity community and beyond.

KEY RESPONSIBILITIES:

As Marketing Communications Coordinator, goals and success will revolve around:

Program/Project Management

• Manage project timelines and deliverables efficiently.
• Create and manage editorial calendars.
• Analyze and provide detailed reports on digital media (website, email, socials, blog, etc.) metrics and coverage.
• Coordinate with staff and ensure follow-up on actions.
• Regularly monitor cybersecurity and marketing industry news and trends.
• Utilize CRM data and tools to optimize engagement strategies.

Writing and Research

• Craft blogs, newsletters, email campaigns, press releases, and story ideas.
• Conduct thorough research and interviews with partners, apprentices, volunteers, and alumni.
• Write detailed case studies and success stories.
• Translate research into compelling client value propositions.
• Support alumni and volunteer communications plans, as directed by corresponding outreach and engagement strategies.
• Produce talking points and informational collateral.
• Support grant reporting with success stories as needed.
• Assist with business development communication strategies as needed.

Website/Social Media Content and Community Management

• Develop social media strategies for engagement.
• Innovate with content and community outreach.
• Manage and maintain Cyber Up's online presence, ensuring brand consistency and a positive user experience.
• Support the editing and publishing of video content as needed.

DESIRED BACKGROUND:

Required

• Bachelor's degree in communications, marketing, journalism, or related field.
• Proven experience (3+ years) in communications, marketing, or public relations, preferably in the non-profit sector or cybersecurity industry.
• Excellent written and verbal communication skills with a keen eye for detail and storytelling.
• Strong understanding of digital marketing principles and tools, including social media, email marketing, SEO, and analytics.
• Proficiency in CRM (Customer Relationship Management) systems and other business tools.
• Demonstrated ability to develop and implement strategic communication plans and campaigns.
• Experience in media relations, press outreach, and securing media coverage.
• Creative thinker with the ability to generate innovative ideas and solutions.
• Strong organizational and time-management skills.
• Self-starter with the ability to work independently and collaboratively in a remote team environment.
• Passion for Cyber Up's mission and commitment to diversity, equity, and inclusion in cybersecurity.

Preferred

• Knowledge of principles and practices related to the cyber/tech community and workforce development.

COMPENSATION:

The range for this position is $50,000 - $60,000 year based on relevant experience. Cyber Up pays 75% of health, dental, and vision for Employee and their Spouse and matches 50% of the first 5% of Employee contribution; not to exceed 2.5% of compensation, whichever is less in a 401k. Employees accrue up to 15 days per year in PTO in their first year of employment plus 14 holidays.

This is a salaried, exempt position with an expected average of 40 hours per week. Flexible scheduling and hybrid work environments are available.

EQUAL OPPORTUNITY

EMPLOYER:

Cyber Up is an Equal Opportunity employer. Cyber Up complies with appropriate federal, state, and local laws and provides equal employment opportunities and access to education programs without regard to race, color, religion, gender, age, sexual orientation, national origin, veteran status, disability, or any other protected status to all qualified applicants and employees. Cyber Up committed to a policy of non-discrimination and dedicated to providing a positive discrimination-free educational work environment.