Social Media Content Creator

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group , we’re at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Rolle:

Social Media Content Creator
Standort:
Rome, Italy (Office presence is expected at least 2 days per week)
Please submit your CV in English
The Opportunity
Your camera will become the lens through which millions experience these brands in the everyday. You'll craft thumb‑stopping content for FOODS BUSINESS GROUP brands that captivates across Instagram, Tik Tok, and emerging platforms. Your exceptional understanding of content aesthetics will transform ordinary FOODS BUSINESS GROUP moments into sensorial experiences, ensuring our brands don't just participate in trends but pioneer them.
You are super passionate about the FOODS category, live and breathe social media and surf the wave of culture daily. You have expert platform knowledge, which means you know the transitions, edits, sounds to make content reach the audience it needs to.

THE ROLE
We are looking for an exceptionally food loving, creative and culturally informed Social Media Content Creator specialised in the FOODS category. You'll be instrumental in ideating, creating, and rapidly producing organic, culturally charged visual and multimedia content for social (primarily Instagram, Tik Tok, and others) tailored to resonate deeply with our audiences. All content could be potentially boosted via paid media.
You will proactively link our brands to trending social conversations, leveraging cultural insights to boost engagement, affinity, and conversions. You will also actively collaborate with our GenAI and Influencer teams to scale and enhance content's cultural relevance and effectiveness.
What you will be doing:

Conceptualise and craft platform‑perfect content that connects FOODS brands to cultural moments in real‑time
Pioneer visual techniques that bring the sensorial satisfaction of premium content into FOODS storytelling
Create versatile asset packages that flex across formats while maintaining consistent brand narratives
Spearhead reactive content creation that positions our brands at the centre of trending conversations
Collaborate with analytics and GenAI teams to amplify content performance and optimise production workflows
Transform brand guidelines into living, breathing content that feels authentically native to each platform
Shape our visual approach to FOODS storytelling with techniques borrowed from adjacent categories
Stay ahead of platform algorithm changes and emerging content formats to maintain competitive advantage
Deliver work that consistently outperforms category benchmarks for engagement and brand sentiment

What you need to be great in this role:

Native in Italian and fluent in English (spoken and written - you will work with an international team) Mandatory
Food lover, good at cooking, with proven experience in Food Content Creation Mandatory
Need to have a suitable location/kitchen to cook and shoot Mandatory
A portfolio demonstrating exceptional social media content creation, with strong examples from both FOODS and premium /FMCG brand content worlds
Visual storytelling expertise that connects platform‑specific techniques to measurable engagement outcomes
Proven ability to identify and capitalise on cultural trends before they peak
Expertise in Adobe Creative Suite (particularly Premiere Pro, After Effects, Photoshop, Illustrator, Cap Cut, Canva) and mobile editing applications
Strong expertise in video content creation (Tik Tok, Reels, You Tube shorts)

Experience with AI‑powered content creation tools and optimisation
Experience creating content that performs…