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Campus Social Media Influencer — FWS Student

Job in Rome, Floyd County, Georgia, 30162, USA
Listing for: Inside Higher Ed
Part Time, Seasonal/Temporary, Apprenticeship/Internship position
Listed on 2026-02-05
Job specializations:
  • Creative Arts/Media
    Digital Marketing, Digital Media / Production, Summer Seasonal
  • Marketing / Advertising / PR
    Social Media Marketing, Digital Marketing, Digital Media / Production, Summer Seasonal
Salary/Wage Range or Industry Benchmark: 12 USD Hourly USD 12.00 HOUR
Job Description & How to Apply Below



Job Title:

FWS - Assistant - Student - Social Media Influencer



Location:

GHC - Floyd Campus

Regular/Temporary: Temporary

Full/Part Time: Part-Time

Job : 293692

About Us

Georgia Highlands College is a multi-campus, state college member of the University System of Georgia. Founded in 1970 as Floyd Junior College, it now serves more than 6,000 students in Northwest Georgia and Northeast Alabama across its five locations in Rome, Cartersville, Marietta, and Dallas. GHC currently offers over 30 areas of study with associate degree and bachelor's degree options both in the classroom and online.

We are a growing and progressive institution with opportunities for great employees to grow in a fast-paced and challenging work environment that encourages employee wellness and overall success. Our combined efforts at GHC have led to numerous awards, honors, and countless stories of success for students and employees. This includes our most recent honor of being recognized as one of the semifinalists for the 2023 and 2025 Aspen Prize for Community College Excellence.



Job Summary

The Federal Work-Study Social Media Influencer will play a vital role in promoting Georgia Highlands College (GHC) by creating engaging and dynamic content to enhance student retention and recruitment efforts. Reporting directly to the Campus Marketing team, this position is responsible for showcasing life at GHC through social media platforms, ensuring the content stays on-brand and helps maintain top-of-mind awareness for the college.

Responsibilities Is responsible to understand, support, and carry out the college's mission, vision, and values and comply with mandates and regulations of government and accrediting bodies.

Content Creation

Capture photos and videos at events, on-campus activities, and other college-related happenings

Create reels, You Tube Shorts, and other short-form video content highlighting GHC's student experience

Social Media Management

Develop creative content strategies aligned with GHC branding guidelines

Collaborate with the Marketing and Communication team to schedule and post content on GHC's official social media platforms

Brand Representation

Serve as an ambassador for GHC, showcasing the college's culture, diversity, and academic opportunities

Ensure all content represents the values and mission of GHC

Analytics And Reporting

Track engagement metrics to identify successful content strategies

Provide feedback to the Marketing team on student trends and preferences

Collaboration

Partner with students, faculty, and staff to identify key stories and events to highlight

Attend GHC events to document and promote activities

Performs other duties as assigned



Required Qualifications

High school diploma or equivalent and current GHC undergraduate student with:¿

  • Satisfactory Academic Progress (SAP) currently being met¿
  • Current-Year FAFSA on file with all verifications an any other requirements complete¿
  • Currently enrolled for at least six (6) credit hours (in most instances)¿
  • Some prior experience is preferred but not required. Job specific training will be provided.
  • Must be eligible for Federal Work-Study
  • Enthusiastic about social media trends, content creation, and digital marketing
  • Strong skills in photography, videography, and video editing (experience with apps like Canva, Adobe Spark, or Cap Cut is a plus)
  • Familiarity with major social media platforms, including Instagram, Tik Tok, Facebook, and You Tube
  • Excellent communication and interpersonal skills
  • Ability to work independently, meet deadlines, and stay organized
  • Must be willing to travel between campuses as needed (transportation provided or reimbursed when applicable)
Proposed Salary

Salary is $12 per hour,

up to 19 hours per week

Optional Documents to Attach

Resume

Knowledge, Skills, & Abilities
  • Knowledge and ability to operate Microsoft office
  • Critical thinking, decision making, problem solving within area of responsibility
  • Understanding of customer service with experience
  • Ability to follow specific directions
  • Ability to communicate effectively and appropriately
  • Ability to work independently on a task and utilize appropriate critical thinking, decision making, and problem solving within…
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