Regional Sales Manager Foodservice - Canada
Listed on 2026-01-24
-
Sales
Business Development, Sales Manager, Sales Representative -
Business
Business Development
Overview
World Centric is a highly mission driven company that seeks to have a meaningful impact on people and planet through our compostable products and the donation of 25% of profits to the most vulnerable in the world. If you decide that the role below could be a great fit for you, please be sure to include a cover letter detailing your interest in working for World Centric.
For more information on working and life at World Centric, please visit our Website.
This role is remote and candidates must reside either in the metro area of Calgary or Toronto.
Role and ReportingRegional Sales Manager - Canada - residing in Calgary Metro Area
Food service and CPG Channel
Reports to
:
Sr. RSM - Jenn Carlson
Regional Sales Manager
The Regional Sales Manager role is responsible for growing sales in the assigned geography and markets by selling and servicing large operators, chains, distributors, retail deli, and retail CPG. The role requires “owning the operator”; identifying high value targets, penetrating access to key decision makers, making effective oral and written presentations, establishing rapport, building effective relationships, and closing the sale with operator segments to include Colleges & Universities (C&U), Quick Serve Restaurants chains (QSR), Fast Casual Restaurant chains (FCR), Healthcare, Business and Industry (B&I), and Lodging.
Additionally, this individual is responsible to penetrate, manage and successfully sell the breadth of our line to both specialty paper/packaging distributors and food broadline distributors. This requires effectively working with buyers, sales managers, distributor sales reps and VP level leaders. Managing a Broker network across all of Canada.
The role requires a self-starter, an entrepreneurial mindset, one that owns their business, is able to effectively identify targets and plan their time, work and travel. Additionally, World Centric’s mission is “To Be of Service to People and Planet”, as such this person should exhibit a passion and commitment to making a positive impact for environmental and social change in the world.
Responsibilities/ Expectations
- Demonstrate a humble, consultative, educational approach.
- Make effective, fact-based presentations. Avoid embellishing.
- Demonstrate the ability to establish rapport and influence others, both externally and internally.
- Independently and in collaboration with leadership: effectively research and plan targeted market strategy, key account opportunities, regional financial assessments, and executable market plan.
- Broker management, including but not limited to: daily interactions to support sales growth, training, reporting, in-field support, review the success of attaining set goals and overall market growth.
- Drive new product placements with existing customers, operators, chains and distributors while also securing new accounts.
- Offer outstanding service and support to existing customers, which entails education, training, order fulfillment, quality control and accounts receivable.
- Synchronous partnership across internal stakeholders to include Account Manager, RSM’s, Forecasting/Supply Chain, Marketing, Finance, Product Development and leadership.
- Effectively train, support and work with distribution reps, offering general support, account presentations, brand expertise, and enabling them for success through leading by example.
- Set goals, independently track your progress, communicate results, hold yourself accountable for desired results.
- Provide accurate demand forecasting in Netsuite by following up on leads, creating opportunities, moving them through stage gate to resolution. When Closed/Won, provide accurate case volume projections and timing.
- Utilize Net Suite CRM tool to create and update customer records and correspondences, tasks and sales related activities.
- Monitor and stay abreast of regional conditions and competitive intelligence. Effectively communicate findings across the organization.
- Support industry and customer events (e.g. trade-shows, conferences, sales meetings).
- Cross-functional support other RSMs in their regions, as requested.
- Minimum 5 years’ sales experience with demonstrated…
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