TikTok Paids Ads Manager

Position: TikTok Paids Ads Manager (Permanent)
Tik Tok Paid Ads Manager / Up to £40,000 DOE / Hyper Growth E-Commerce Brand / Kent

Out client, a high-growth e-commerce brand is on the lookout for a Tik Tok Paid Ads Manager to lead performance-driven campaigns on the platform.

This is a newly created role, born out of rapid growth and huge ambitions. You'll join a forward-thinking acquisition team and play a key part in expanding brand reach and driving revenue through Tik Tok Ads and Tik Tok Shop.

Key Responsibilities:

Planning and executing conversion-focused Tik Tok ad campaigns to drive sales.
Monitoring and analysing campaign performance, reporting key metrics and strategy adjustments to the Head of Acquisition.
Managing the brand’s presence on Tik Tok Shop, ensuring compliance and capitalising on promotional opportunities.
Creating a detailed content testing roadmap across copy, creative, audience segmentation and campaign setup.
Adapting campaigns in real-time to improve efficiency and return on ad spend.
Strategically planning Tik Tok live streams in collaboration with on-camera talent to maximise reach and engagement.

Required Skills:

Proven experience using Tik Tok Ads Manager for direct response and conversion campaigns (essential).
Background in e-commerce marketing, especially within Tik Tok Shop (essential).
Strong analytical mindset and ability to translate performance data into actionable insights.
Experience collaborating with creative teams to guide content strategy based on campaign performance.
Confident communicator with strong presentation and reporting skills.
Self-starter comfortable working with autonomy in a fast-paced environment.
Tik Tok Paid Ads Manager / Up to £40,000 DOE / Hyper Growth E-Commerce Brand / Kent