Chevrolet Sales Manager

Overview

Automotive Sales Manager

Berglund Chevrolet | Roanoke, VA

Berglund Chevrolet is seeking a results-driven Sales Manager to lead, coach, and elevate our sales team. This role is ideal for a proven manager—or a high-potential leader ready to step up—who thrives in a fast-paced dealership environment.

• Lead and coach a sales team to consistently meet and exceed targets
• Desk deals, manage gross logs, and oversee RDR accuracy
• Set daily, weekly, and monthly performance goals
• Manage showroom, phone, and digital traffic
• Drive CRM compliance and lead-to-close performance
• Partner with F&I and service to deliver a seamless customer experience
• Resolve customer concerns quickly and professionally

• Strong closing ratios and consistent monthly volume
• Healthy front-end gross and deal structure discipline
• High CRM adoption and follow-up accountability
• Improved salesperson productivity and retention
• Positive CSI and repeat/referral business

• Sales Manager or F&I leadership experience preferred
• Strong coaching mindset and people-development skills
• Results-oriented, resilient, and solution-focused
• Clear, confident communicator
• Valid driver’s license and clean driving record

• Competitive pay plan
• Medical, dental, vision, life, and disability coverage
• 401(k)
• Paid time off
• No Sundays

Berglund Automotive is an equal opportunity employer, and we encourage candidates from all backgrounds to apply.