Digital Media Specialist
Listed on 2026-01-19
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Creative Arts/Media
Digital Media / Production, Content Writer / Copywriter, PR / Communications, Digital Marketing
Benefits
- 401(k)
- 401(k) matching
- Competitive salary
- Dental insurance
- Employee discounts
- Flexible schedule
- Free food & snacks
- Health insurance
- Paid time off
- Training & development
- Tuition assistance
- Vision insurance
- Wellness resources
Since 1948, The Rescue Mission of Roanoke has been on the mission of “Helping Hurting People in Jesus’ Name.” The Mission nourishes the mind, body, and spirit, through dedicated team members and volunteers that extend the compassion of Christ to our neighbors in need.
We are a non‑profit, faith‑based, equal opportunity employer.
The Digital Media Specialist is responsible for creating, publishing, and managing compassionate, mission‑aligned content across the Rescue Mission’s digital platforms. This role uses video, live content, still imagery, and long‑form storytelling to share stories of hope, dignity, and transformation—supporting fundraising campaigns, volunteer engagement, events, and community awareness.
The Specialist also supports the amplification of Mission stories through local media partnerships and assists with podcast or long‑form digital content, working closely with the Director of Development and Communications to ensure consistent messaging, appropriate storytelling, and strong community engagement.
Reports toDirector of Development & Communications
Hours of Availability- Full‑Time
- Typically Monday – Friday; 9:00am – 5:00pm with flexibility
- Occasional evening, holidays and/or weekend availability for events and/or live content
- Required Events for Live Content:
July Match Campaign, Drumstick Dash (Nov), Christmas at the Mission, End of Year Campaign - Must be available Monday – Thursday the week of Thanksgiving each year due to the annual Drumstick Dash
- Ability to attend events, tours, or mission activities as needed
- Possess a sincere love of Christ and maintain a Christian walk that is evident of that love.
- Individual must be willing to adhere to Rescue Mission Code of Ethics.
- Demonstrates a genuine interest in the safety and well‑being of our guests and team members.
- Understanding of volunteer engagement and ability to utilize and appreciate volunteers in daily tasks.
- Strong work ethic and commitment to work as scheduled to include holidays and weekends as assigned.
- Strong listening, as well as written & verbal communication skills to execute instructions, keep others informed and exhibit professionalism.
- Demonstrated attention to detail/strong organizational skills to assist with multiple daily assignments and special projects.
- Ambitious to exceed expectations.
- Required
- Experience managing social media platforms for an organization/brand
- Strong writing and storytelling skills
- Basic video recording and editing skills
- Ability to work independently and collaboratively
- Strong judgment regarding sensitive stories and privacy
- Preferred
- Experience in nonprofit, faith‑based, or mission‑driven organizations
- Familiarity with social media scheduling and analytics tools
- Basic photography or videography skills
- Create and publish content across multiple platforms, including Facebook, Instagram, Linked In, You Tube, and others as assigned
- Produce short‑form videos, live videos, reels/stories, and still image posts for Mission campaigns, programs, and events
- Produce still images and videos for 2nd Helpings Thrift for customer engagement
- Capture mission moments respectfully, following all consent, privacy, and dignity guidelines
- Plan, schedule, and host live videos when appropriate
- Record and edit short videos
- Maintain weekly and monthly content calendars
- Align content with fundraising campaigns, events, and seasonal priorities
- Collaborate with Development, Volunteer Services, Programs, and Leadership to source stories and visuals
- Ensure all content reflects the Rescue Mission’s mission, values, and faith‑based identity
- Use language that is compassionate, hopeful, and dignifying
- Monitor comments, messages, and mentions across platforms
- Encourage positive, respectful…
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