Marketing Manager
Listed on 2025-12-02
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Marketing / Advertising / PR
Marketing Manager, Marketing Strategy, Digital Marketing, Marketing Communications
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We are seeking a Marketing Manager to lead all marketing efforts and position the organization as a premier healthcare provider. This role focuses on developing and executing strategic campaigns that drive customer acquisition, enhance brand visibility, and foster community partnerships.
By aligning marketing initiatives with the mission of empowering communities through innovation and service excellence, the Marketing Manager will ensure both revenue growth and high‑quality customer experiences across diverse channels.
Role DescriptionThe Marketing Manager oversees all marketing activities, including digital marketing, content creation, event planning, corporate communication, managing relationships with external vendors, analyzing market trends, and tracking the effectiveness of marketing efforts. By collaborating with clinical and operational teams, the Marketing Manager ensures that campaigns resonate with the target audience and deliver a consistent brand experience.
Key Responsibilities- Marketing Strategy & Execution – develop and implement comprehensive marketing plans and strategies aligned with Smart Health’s mission.
- Position Smart Health as a leading healthcare provider, ensuring branding and messaging reflect Innovation and Service Excellence.
- Revenue Generation & Budget Management – create campaigns that drive customer acquisition and retention, generate revenue, and control operating expenses while maximizing ROI.
- Market Research & Analysis – conduct market research to identify customer needs, healthcare trends, and the competitive landscape, and use data insights to refine strategies.
- Brand Awareness & Customer Engagement – oversee brand positioning efforts to attract and acquire a diverse customer base, develop customer‑centric campaigns, and build loyalty and repeat visits.
- Digital & Traditional Marketing Channels – lead multi‑channel marketing efforts (online platforms, social media, events, print, etc.) to cultivate ongoing innovation and reach target audiences.
- Consistent Messaging – ensure all communications maintain high standards of service excellence.
- Increased positive customer feedback regarding marketing efforts.
- Higher engagement rates on customer satisfaction surveys and feedback channels promoted by marketing.
- Improved repeat customer metrics through loyalty‑driven campaigns.
- Enhanced sales via promotion of high‑margin services, cross‑selling opportunities, and subscription plans.
- Efficient management of the marketing budget with high ROI and cost‑effective customer acquisition.
- Improved operational efficiency in campaign execution timelines.
- Compliance with regulatory requirements in marketing activities.
- Successful implementation of innovative marketing tools and strategies.
- Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s degree or MBA is a plus).
- 3+ years of progressive experience in marketing roles, preferably within the healthcare sector.
- Track record of managing budgets, achieving revenue targets, and growing market share.
- Experience working within Saudi Arabia or the GCC region is highly preferred.
- Strategic Thinking – translate vision and strategic objectives into actionable marketing plans.
- Communication & Leadership – excellent verbal and written skills in both Arabic and English, capable of leading and motivating teams.
- Analytical Competency – proficiency in using data to inform decisions, measure campaign performance, and optimize strategies.
- Creativity & Innovation – create engaging campaigns and explore new marketing channels.
- Cultural Awareness – understand local customs, regulations, and healthcare market dynamics in Saudi Arabia.
Fluency in Arabic & English.
NationalityPreferred Saudi Nationals.
Conditions- This job description is subject to periodic review and may be changed at any time in consultation with the employee.
- Time flexibility: duty hours must accommodate changing business needs.
Mid‑Senior level.
Employment typeFull‑time.
Job functionMarketing and Sales.
IndustriesBusiness Consulting and Services.
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