Senior Marketing Specialist

Overview

SiFi is a rapidly growing B2B Fin‑Tech company transforming expense management for businesses in Saudi Arabia. As a licensed EMI from the Saudi Central Bank, we empower companies with innovative tools to simplify finance management.

You’ll lead creative campaigns from idea to execution (online and offline). This role requires a creative, innovative storyteller who can manage campaigns end‑to‑end, coordinate all moving parts, and ensure SiFi’s brand shows up at its best.

• Manage integrated marketing campaigns from concept → brief → production → launch → reporting
• Lead creative direction for online and offline activities (videos, social, events, OOH, activations)
• Work closely with internal teams (product, sales, partnerships) to ensure message alignment
• Collaborate and negotiate with external agencies, photographers, designers, vendors, and event organizers
• Oversee events and booths, ensuring world‑class execution and high engagement
• Maintain brand consistency across all channels
• Track campaign performance and present clear insights and next steps
• Support PR, influencers, and awareness initiatives with creative concepts

• 3–6 years of experience in marketing or campaign execution
• Strong creative sense — able to transform briefs into memorable content and experiences
• Proven ability to manage campaigns end‑to‑end with multiple stakeholders
• Skilled in coordinating external/internal parties and keeping projects on track
• Arabic & English speaker is a MUST
• Must be based in Riyadh (or willing to relocate)

Mid‑Senior level

Full‑time

Other