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Creative Services Producer - Wwbt

Job in Richmond, Henrico County, Virginia, 23214, USA
Listing for: Gray Television
Full Time position
Listed on 2026-01-26
Job specializations:
  • Creative Arts/Media
    Digital Media / Production
  • Marketing / Advertising / PR
    Digital Media / Production
Job Description & How to Apply Below
Position: CREATIVE SERVICES PRODUCER - WWBT

About Gray Media

About Gray Media: Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households.

The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and Power Nation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WWBT: WWBT is the Gray-owned NBC affiliated television station located in Richmond, VA serving Central VA and beyond, embodying excellence, innovation and community commitment. We fulfil our "On Your Side" brand promise through quality news, programming and information across all media platforms. Richmond, the capital of Virginia, is located on the incredible James River and offers a wide range of cultural and historical attractions.

The city and surrounding areas are steeped in American history. Richmond is located two hours from beautiful beaches to the east, and about the same distance in the opposite direction to the colorful Appalachian Mountains.

Job Summary /Description

WWBT 12 On Your Side/WUPV CW Richmond is seeking a creative services producer to join the Creative Services team who has experience with news promotion and developing marketing content for broadcast and digital platforms. We turn dry research points into engaging, creative promos for the top-rated station in Richmond and win awards doing it. We work as a team, and we have each other s backs.

We live and breathe our “On Your Side” brand and want to make sure all of “RVA” knows it. Experience with Adobe Premiere, Adobe After Effects, and strong writing, shooting, and editing skills are a must.

Duties/Responsibilities:

  • Write, shoot, and edit video content to promote our “12 On Your Side” brand, First Alert Weather, and CW Richmond.
  • Write/Shoot/Edit public service announcements and event sponsor ships, as needed
  • Assist in station-sponsored events when needed
  • Work with news and marketing teams to promote upcoming stories, specials, and special coverage as needed
  • Create and post digital brand content to social media
Qualifications/Requirements
  • Bachelor s Degree in Marketing, Communications (or similar), or equivalent work experience preferred
  • 2+ years of experience using Adobe Creative Suite, including but not limited to:
    Adobe Premiere, Adobe After Effects, Adobe Photoshop required
  • 2+ years of video production experience, which includes an understanding of broadcast video and lighting
  • A self-starter able to produce station promos from concept to completion - this includes writing scripts, shooting, editing, and production of graphics
  • Drone experience/certification a plus
  • Background in design and motion graphics is a bonus
  • Ability to collaborate with multiple departments on project development and assist with other duties as assigned
  • Strong communication and organizational skills
  • Demo reel of previous work required - please provide a link
  • Drug screen, MVR check required.

If you feel you re qualified and want to work with a great group of people, go to gray.tv/careers#current openings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV Ulti Pro self-service portal
)

WWBT-TV/Gray Media is a drug-free company

Additional Info

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national…

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