Associate Copywriter

About EAB

At EAB, our mission is to make education smarter and our communities stronger. We work with more than 2,800 institutions to drive transformative change through data-driven insights and best-in-class capabilities. From kindergarten to college to career, EAB partners with leaders and practitioners to accelerate progress and drive results across enrollment, student success, institutional strategy, data analytics, and advancement. We work with each partner differently, tailoring our portfolio of research, technology, and marketing and enrollment solutions to meet the unique needs of every leadership team, as well as the students and employees they serve.

At EAB, we serve not only our partner institutions but each other—that’s why we are always working to make sure our employees love their jobs and are invested in their communities. See how we ve been recognized for this dedication to our employees by checking out our recent awards.

For more information, visit our Careers page.

Associate Copywriter, Advancement

The Associate Copywriter merges the unique voice of our university partners with proven marketing strategies in order to create effective direct mail and digital campaigns. This position works with more senior copywriters, art directors, web designers, digital marketing specialists, data and client teams to develop engaging concepts to fulfill client goals and expectations while strengthening the direction of mail and marketing tactics and skills.

Copywriters must develop a thorough understanding of our clients  brand, voice, personality and messaging objectives in order to write inspirational and compelling copy which drives response. Additionally, the ideal candidate for this role should be experienced in using new technologies to achieve greater efficiency in content production, along with possessing writing or non-profit experience, a positive attitude, an outstanding work ethic and a desire to help our clients achieve their annual fund goals.

This role may be based in Richmond, VA or Washington, D.C.

• Write and revise original direct marketing copy for assigned clients
• Learn from team and client feedback to write copy that is consistently strong, on strategy and grammatically correct
• Contribute to copy and annual fund marketing discussions in client meetings
• Participate in team, client, and process meetings; specifically all creative discovery/re-discovery sessions
• Work collaboratively and successfully with others, including Art Directors, Web Designers and account teams
• Explore new technologies to assist in writing and content development
• Support experimentation with new technologies to achieve greater efficiency in content production
• Possess the technical flexibility to quickly adapt to changing systems and processes
• Provide support to fellow copywriters as necessary to meet production deadlines
• Become proficient with specific workflow and marketing automation systems

• Bachelor s degree in related field
• Writing experience in a professional setting (higher education and/or non-profit fundraising is desired)
• Ability to think creatively and translate ideas into effective copy
• Demonstrated ability to impact response rates based on copywriting skills
• A passion for writing and the willingness to collaborate with and learn from other creative professionals
• Ability to manage time and meet tight deadlines as well as work late hours/weekends as needed
• Experience using AI-based tools and other new technologies in the copywriting process

• Ability to conform writing to prescribed styles
• Non-profit and/or higher education writing experience
• Ability to work in a fast-paced, high-volume work environment
• Strong organizational skills with ability to handle multiple priorities/deadlines
• Commitment to embracing a continual learning environment and contributing to a dynamic and welcoming culture of fairness, authenticity, and belonging in support of EAB s mission, values, and aspiration.

If you ve reached this section of the job description and are unsure of whether to apply, please do! At EAB, we welcome diversity of background and…