Director, Business Development | Regina Hoop Life
You must apply through our website in order to be considered for the position:
Location: Regina, SK (In-Person at Hoop Life Regina)
Employment Type: Full-Time
Experience Level: Mid-Level to Senior
Compensation: Base + Commission (Estimated $80K–160K+ with bonuses and recurring accounts)
Hoop Life Basketball Inc. is a high-performance sports company building confidence and success in youth through basketball. With elite training centers, World‑wide camps and clinics, a fast‑growing app, apparel, and strong community presence, we are scaling with discipline and long‑term vision.
Colossians 3:23
"And whatever you do, do it heartily, as to the Lord and not to men."
Hoop Life teaches and leads from a Christian perspective. Biblical principles shape our culture, leadership, and mission. We are seeking team members who align with that foundation and want their work to reflect their faith.
The OpportunityThis is a full-time, in-person role based at Hoop Life Regina
.
You have three primary objectives
:
- Sell and grow programs, camps, and memberships directly to families.
- Build and close corporate partnerships and sponsor ships with local businesses.
- Manage Regina sales reps and employees.
You will work face‑to‑face with parents, athletes, and business leaders.
You will sell inside the gym and in boardrooms.
You will build recurring revenue on both sides.
This is relationship‑driven sales inside the Regina community.
Objective 1:Family & Program Sales
You will:
- Meet directly with parents at Hoop Life Regina
- Sell memberships, camps, leagues, and year‑round programming
- Build long‑term relationships with families
- Own the full sales cycle: lead → meeting → close → follow‑up
- Deliver an 11/10 client experience
- Be present inside the gym and visible to the community
You are enrolling families into a long‑term development pathway.
You will also coach one day per week (basketball or strength training) to stay connected to the product you sell.
Objective 2:Corporate Partnerships & Sponsor ships
You will:
- Prospect and meet with local Regina businesses
- Present sponsorship and partnership opportunities
- Sell four‑figure local sponsor ships up to larger long‑term contracts
- Build a recurring book of corporate accounts
- Represent Hoop Life professionally in the community
This is partnership building, not transactional selling.
You are helping companies align their brand with youth development and community impact.
Objective 3:Sales Leadership & Team Management
You will:
- Oversee Assistant Directors’ daily sales activity and call performance
- Track weekly call targets, meeting volume, and close rates
- Hold weekly accountability meetings and pipeline reviews
- Provide call coaching and live training sessions
- Improve scripts, follow‑up systems, and sales process
- Ensure high call value — quality conversations, not just volume
- Report performance metrics to leadership
As growth demands, you will:
- Help recruit and hire additional sales reps
- Onboard and train new team members
- Build a disciplined, high‑performance sales culture
- Proven in sales — you have closed before
- Comfortable meeting parents and CEOs
- Strong communicator in person
- Organized and disciplined with follow‑up
- Comfortable asking for the sale
- Humble and coachable
- Long‑term minded — you want to build a book of business
Basketball knowledge helps.
Sales ability matters more.
Why Hoop Life- Base + commission with strong upside
- Immediate income from existing accounts
- 4 weeks vacation
- In‑person community environment
- Direct mentorship from leadership
- Ability to build recurring revenue
- Mission‑driven culture
You see the impact of your work daily.
Future Growth Within the Organization- As Hoop Life continues to expand nationally and Citrus and Unshakeable Sports Ministry grow alongside it, this role offers long‑term leadership opportunities across sales, partnerships, operations, and executive management. High performers will have the ability to step into expanded regional responsibility, lead new market launches, oversee larger revenue portfolios, and grow with multiple companies under one mission‑driven umbrella.
- This is a performance‑based, KPI‑driven role. You will be…
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