Job Title: Product Manager - Masosine
Location: Cardrew, Cornwall (Hybrid) Ilsfeld, Germany (Hybrid) UK, Europe (Remote)
Location Type: Hybrid or Remote
Website:
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Watson-Marlow Fluid Technology Solutions is part of Spirax Group, a FTSE
100 and FTSE4
Good multi-national industrial engineering Groupwith expertise in the control and management of steam, electric thermal solutions, peristaltic pumping and associated fluid technologies.
When you join us, you will be integrated into a cooperative and encouraging team, participate in challenging yet critical work, and experience ongoing growth opportunities to help you achieve your full potential. Visit our website to learn more.
Job SummaryAs part of our Product Management organization, you will transform customer needs, market insights, and competitive intelligence into compelling value propositions and class‑leading products that deliver measurable benefits to customers. This role owns the end‑to‑end lifecycle of a defined portfolio and partners cross‑functionally to drive innovation and profitable growth, ensuring strategies are grounded in customer applications, competitive dynamics, and commercial viability.
Key Responsibilities Customer & Application Focus- Act as the voice of the customer, turning application challenges and operational pain points into clear product requirements and prioritized use‑cases.
- Lead structured discovery (process walk‑throughs, VOC interviews, field immersion, and data analysis) to identify and quantify customer value drivers.
- Translate insights into value propositions and product concepts that solve real problems and deliver measurable benefits.
- Continuously monitor the competitive landscape, emerging technologies, and regulatory trends; turn insights into strategy, roadmaps, and positioning.
- Collaborate with our Customer Insights team for market and customer intelligence sharing, while maintaining working knowledge of relevant standards (EHEDG, FDA, EU directives).
- Provide actionable intelligence that shapes NPI business cases, segmentation strategies, and marketing campaigns.
- Own the product strategy and roadmap from concept to obsolescence—anchored in customer value, competitive advantage, and commercial viability.
- Develop and maintain Market Requirements Documents (MRDs); lead field trials and proof points in priority applications to validate customer benefits.
- Execute a multi-year brand strategy: positioning, messaging, and value narratives that clearly differentiate vs. competition and establish class‑leading performance.
- Align brand execution with global marketing, digital presence, and sales enablement to drive adoption.
- Define pricing models and margin targets aligned with value delivery and competitiveness.
- Equip sales teams with value‑based selling tools, training, and case studies that clearly articulate customer benefits.
- Monitor portfolio performance (mix, margin, win/loss, complaint themes, feature uptake); drive continuous improvement, rationalization, and obsolescence.
- Ensure sustainability and compliance across the lifecycle; coordinate with Supply/Operations on continuity, cost, quality, and lead-time impacts.
- Identify growth opportunities through segmentation, channel strategies, and targeted application plays.
- Build strong relationships with global sales teams, key accounts, and industry partners.
- Represent the company at trade shows, conferences, and technical forums to enhance brand visibility.
- Act as an internal champion for customer‑centric innovation.
- Experience in the Food & Beverage sector—understanding processing applications, hygiene requirements, and operational challenges.
- Proven Product Management experience in industrial/processing equipment or related sectors.
- Strong customer discovery and competitive analysis skills; adept at turning insights into strategy.
- Experience with value‑based pricing, MRDs, NPI, and field validation.
- Excellent cross‑functional leadership and storytelling—able to articulate real customer benefits and class‑leading value…
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