Area Sales Manager

Reading, United Kingdom | Posted on 17/02/2026

Location:

Reading and surrounding areas

Reporting to:

Create Pay is a fast-growing provider of payment solutions, helping small to medium-sized UK businesses take payments more efficiently. We’re expanding our field sales team and are looking for driven new-business hunters who want high earnings, clear progression, and full ownership of their territory.

This is a 100% field-based, new-business sales role
.

It is not a home-working or account-management position.

As an Area Sales Manager, you’ll be responsible for winning new B2B customers across your territory through a mix of self-generated prospecting and pre-booked appointments
. You’ll be out in the field meeting business owners face-to-face, pitching Create Pay’s solutions, and closing deals.

If you enjoy being on the road, thrive on targets, and are motivated by commission, this role will suit you perfectly.

Proactively identify, target, and win new B2B customers within your territory

Self-generate leads through cold calling, door-to-door prospecting, and local business engagement

Attend a combination of self-generated and pre-booked appointments

Conduct face-to-face sales meetings with business owners and decision-makers

Present and sell Create Pay’s payment solutions, tailoring proposals to customer needs

Confidently handle objections and close deals in the field

Build a strong pipeline of new business opportunities

Consistently meet and exceed monthly sales targets

Accurately manage activity, pipeline, and performance against agreed KPIs

Consistent achievement (and over‑achievement) of monthly and quarterly targets

High levels of self-generated new business

Strong conversion rates from appointments to live, transacting customers

Growing territory revenue and personal earnings month‑on‑month

Proven success in B2B field sales

Demonstrable track record of self-generating leads and closing new business

Experience working in a target-driven, high-activity sales environment

True hunter mentality – motivated by winning new business

Resilient, driven, and comfortable with rejection

Confident, professional communicator who builds rapport quickly

Highly organised and able to manage your own diary in the field

Comfortable working independently without constant supervision

Full UK driving licence and willingness to travel daily within your territory

(Experience in payments or financial services is desirable but not essential — full training provided.)

£5,000 company car allowance + fuel card

Uncapped commission with realistic £80,000+ OTE

25 days holiday + bank holidays

Regular sales incentives, including overseas trips

Free gym passes

Free access to Create Pay Rewards

We’re building a high-performance sales culture where results are rewarded
. You’ll have the freedom to run your patch, the support to succeed, and the earning potential to match your ambition. If you’re a genuine new‑business salesperson who wants to be out in the field closing deals — we want to hear from you.