Content Marketing Manager

The role leads the creation of strategic, insight‑driven content that translates complex tech into compelling stories for B2B audiences. It owns the full content lifecycle, shaping messaging that supports campaigns, demand generation, and brand growth.

Client Details

Our client is a global digital transformation specialist that helps businesses unlock the value of their data and adopt modern, AI‑powered solutions.

Description

Develop and deliver a clear content strategy and calendar.
Turn technical topics into easy‑to‑understand, engaging content.
Create and manage content across multiple formats and channels.
Lead the full content process from idea to final asset.
Work with designers, freelancers, and internal experts to produce high‑quality work.
Ensure all content aligns with brand, messaging, and SEO best practice.
Track performance and optimise content based on insights.
Collaborate with digital, product, and sales teams to support campaigns and ABM activity.

Profile

Proven experience in B2B tech content marketing.
Ability to turn complex technical information into clear, engaging messaging.
Strong storytelling skills and confidence writing for technical audiences.
Solid understanding of the B2B content funnel and how content drives each stage.
Experience producing content across multiple formats and channels.
Excellent organisation skills, managing multiple projects and stakeholders.
Experience working with agencies, freelancers, and designers.
Comfortable owning projects end‑to‑end, from concept to final delivery.

Desirable

Familiarity with AI technologies, cloud platforms, or enterprise software.
Experience in complex buyer journeys, ABM, or multi‑region teams.
Good understanding of SEO and how to optimise content for search.

Experience with CMS platforms, marketing automation, or analytics tools.

Job Offer

Salary: £45,000-£55,000, depending on experience
Hybrid working, typically 2-3 days in the office
Private healthcare
Pension contribution
25 days' annual leave, plus all bank holidays