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Segment Marketing Manager

Job in Raleigh, Wake County, North Carolina, 27601, USA
Listing for: LexisNexis
Full Time position
Listed on 2026-02-02
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Manager
  • IT/Tech
    Digital Marketing
Salary/Wage Range or Industry Benchmark: 78800 - 131300 USD Yearly USD 78800.00 131300.00 YEAR
Job Description & How to Apply Below

Overview

Segment Marketing Manager – Academic & nonprofit

Lexis Nexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritizes using the best model from today’s top model creators for each individual legal use case.

About The Role

Lexis Nexis is seeking a results-oriented, commercially minded Segment Marketing Manager to focus on the Academic and Nonprofit industries. This role will partner closely with Segment General Management, Sales, GTM, Sales Enablement, and cross-functional marketing teams to develop materials that support sales conversations and marketing lead generation programs tailored to the unique challenges and opportunities in financial services. This position is ideal for a marketer who thrives at the intersection of customer insight, strategic positioning, and omni-channel campaign strategy within a specific industry segment.

Responsibilities

  • Develop deep expertise in academic and nonprofit industries such as buyer behavior, competitive trends, and market dynamics.
  • Develop deep understanding of the customer personas, pain points, and jobs to be done.
  • Serve as the internal voice of the customer and market for academic and nonprofit across marketing, product, and sales teams.
  • Monitor industry news, analyst reports, and regulatory changes to inform campaigns and content.

Qualifications

  • 1-3+ years of B2B marketing experience, preferably with exposure to or direct focus on the academic or nonprofit sector.
  • Experience in legal tech, risk management, or regulatory compliance marketing a strong advantage.
  • Demonstrated ability to translate industry trends into actionable marketing strategy.
  • Strong writing, communication, storytelling, and presentation skills.
  • Experience working with cross-functional teams including product, sales, and marketing.
  • Self-starter with the ability to successfully lead and drive programs forward. Ability to manage multiple projects with tight deadlines and competing priorities.
  • Deep curiosity about industry challenges and customer workflows.
  • Strong analytical thinking and market research capabilities.
  • Collaborative mindset with the ability to drive consensus across teams.
  • Experience with ABM, CRM platforms, and marketing automation tools.
  • Experience working in a global organization a plus.
  • Experience in academic or nonprofit marketing a strong advantage.

Work in a way that works for you

Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive. We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

About The Business

Lexis Nexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.

U.S. National Base Pay Range: $78,800 - $131,300. Geographic differentials may apply in some locations to better reflect local market rates. This job is eligible for an annual incentive bonus.

Benefits

We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits.  to access benefits specific to your location.

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