Senior Manager, Brand Analytics

Job Summary

Otsuka Pharmaceutical Company is a global healthcare company with the corporate philosophy: “Otsuka-people creating new products for better health worldwide.” Otsuka researches, develops, manufactures and markets innovative products, with a focus on pharmaceutical products to meet unmet medical needs and nutraceutical products for the maintenance of everyday health.

As a Senior Manager, Brand Analytics, you will be part of a high performing team that provides actionable, innovative solutions to address important business questions and opportunities. You will report into the Director of Brand Analytics and support OAPI’s pipeline asset(s). The Senior Manager, Brand Analytics should be able to work independently and effectively, while working across a complex matrix environment that includes areas in marketing, sales, sales operations, senior leadership among others.

This position is based in Princeton, New Jersey. Otsuka maintains a hybrid work policy and travel is expected 20% of the time based on business needs.

• Function as a consultative business partner who works with key brand stakeholders to inform decisions through robust analyses and development of actionable insights
• Leverage data from large syndicated pharmaceutical data sets (such as those from IQVIA) and internal data sources to provide a comprehensive view of the performance for the brand and the market, while noting strengths and limitations of the data / approach
• Have the ability think critically to solve complex business questions with internal and external data sources (pharmaceutical, patient, consumer)
• Serve as a strategic partner with brand/marketing teams to proactively identify business opportunities and communicate insights through secondary data mining
• Collaborate with partners across the alliance to integrate analytics information and insights with other information sources, such as market research
• Work with cross functional teams (such as sales operations and forecasting) to communicate brand strategy and insights to enhance processes/deliverables across the organization
• Support product and market opportunity assessments, situational analyses, trend identification, market sizing, and competitive landscape research
• Develop ongoing reporting needs, including development and assessment of metrics/key performance indicators to track brand strategy, tactics, or market performance
• Manage third-party vendors and consultants
• Work with internal and external stakeholders to increase and enhance the use of advanced modeling and analytic methods and produce more robust insights into underlying brand/market dynamics
• Work and prioritize projects in a fast paced and quickly evolving landscape
• Manage brand analytics budget for their respective brands within the portfolio

• 5+ years of experience in pharma, analytics or other relevant work areas
• LCM experience is a plus not required
• Bachelor’s degree or post-graduate degree (Master’s/Ph.D.) in quantitative field highly desired (Statistics, Management Science, Operations Research, Engineering, Accounting, Business, Marketing, Economics etc.)
• Strong communication skills and ability to translate analytical/quantitative findings into meaningful insights
• Strong organizational skills and ability to manage multiple, cross-functional projects simultaneously in a fast-paced environment
• Strong understanding of various syndicated pharmaceutical datasets from IQVIA, Symphony, Market Access Data (i.e. patient longitudinal data, claims data, distribution, sales, demand, promotion, formulary)
• Strength in one or more data analytical suites such as SQL, R, Python, SAS, etc.
• Programming/Coding proficiency in SQL and experience and/or understanding of other statistical tools such as R and SAS
• Experience in data visualization and reporting tools such as Micro Strategy, Power
  
  BI, etc.
• Experience in processing, analyzing, and synthesizing various data sources (syndicated, specialty pharmacy data)

• Accountability for Results – Stay focused on key strategic objectives, be accountable for high standards of performance, and take an active role in leading change
• Strategic…