Lead Customer Marketing Specialist
Listed on 2025-12-15
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Marketing / Advertising / PR
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THE BUSINESS UNIT
Honeywell Building Automation (BA) is a leading global provider of products, software, solutions, and technologies that enable building owners and occupants to ensure their facilities are safe, energy efficient, sustainable, and productive. BA products and services include advanced software applications for building control and optimization; sensors, switches, control systems, and instruments for energy management; access control; video surveillance; fire products; and installation, maintenance, and upgrades of systems.
As a Lead Customer Marketing Specialist here at Honeywell, you will play a crucial role in the development and execution of effective marketing strategies for the Supra brand. Collaborating closely with sales and offering teams, this role involves understanding customer needs and creating targeted marketing campaigns. The successful candidate will have a strong analytical mindset, excellent communication skills, and the ability to thrive in a fast‑paced environment.
You will report directly to our General Manager and work out of our Salem, OR location on a hybrid work schedule.
- Collaborate with offering management & sales teams to understand customer needs and develop targeted marketing campaigns and support new product launches
- Develop and execute customer marketing plan to drive demand generation and customer engagement for the Americas region
- Analyze our competitive landscape, industry trends, and customer insights to develop strategic marketing plans and opportunities to drive growth and retention
- Understand customer needs to develop messaging and content that will engage customers at different stages of the customer lifecycle
- Manage events and partnerships to engage regional customers and prospects with our team and technologies.
- Monitor and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvement
- At least 3 years of experience in customer marketing or related roles
- Customer‑centric mindset, with a focus on understanding and meeting the needs of our customers
- Passion for marketing and staying up‑to‑date with industry trends
- Dynamic and self‑motivated; thrives in a fast‑paced environment
- Teamwork and collaboration skills
- Innovative and creative thinking, encouraging new ideas and continuous improvement
- Eager to learn and adapt to new technologies
- Strong problem‑solving skills
- Excellent communication and interpersonal skills
- Results‑oriented mindset, driven by measurable outcomes and exceeding targets
- Commitment to diversity and inclusion
- Bachelor's degree in Marketing, Business, or related field
- Master's degree in Marketing or Business Administration (preferred)
- Experience in the residential real‑estate industry (preferred)
- Experience with software and upselling (preferred)
- Experience with AI tools (preferred)
- Passion for driving channel growth and maximizing sales opportunities
- Proven track record of developing successful marketing programs
- Strong leadership and project management abilities
- Ability to think creatively and innovatively
In addition to a competitive salary, Honeywell employees are eligible for a comprehensive benefits package, including employer‑subsidized medical, dental, vision, and life insurance; short‑term and long‑term disability; 401(k) match; flexible spending accounts; health savings accounts; employee assistance program; and educational assistance. The package also covers parental leave, paid time off for vacation, personal business, sick time, and parental leave, as well as 12 paid holidays.
The application period for this job is estimated to be 40 days from the posting date; this may be shortened or extended depending on business needs and the availability of qualified candidates.
About UsHoneywell helps organizations solve the world's most complex challenges in automation, the future of aviation, and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments—powered by our Honeywell Forge software—helping make the world smarter, safer, and more sustainable.
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