Director of Sales & Marketing

Join us at Parkside Assisted Living and Memory Care in Port Charlotte, FL, where you will be at the forefront of transforming senior care. As the Full-Time Director of Sales & Marketing, you will leverage your creativity and strategic vision to shape our outreach initiatives, impacting the lives of seniors and their families. You will work in an energetic, high-performance environment that fosters innovation and empowers you to drive excellence.

By being onsite, you will not only collaborate with a dedicated team but also engage directly with residents and their families, ensuring their voices guide our services. Your role will be crucial in building relationships and creating compelling narratives that resonate with our customer-centric mission. If you are passionate about making a difference and ready to take your career to the next level, this opportunity awaits you!

We believe that community is essential to a fulfilling and enjoyable living experience. We are committed to building a sense of belonging among our residents, encouraging social connections and meaningful relationships among both residents and staff.

As the Director of Sales & Marketing at Parkside Assisted Living and Memory Care, your daily expectations will encompass a dynamic range of responsibilities. You will lead the development and execution of innovative marketing strategies tailored to attract potential residents and their families. Establishing relationships with local organizations and community stakeholders will be key, as you seek to enhance our presence and brand recognition in Port Charlotte, FL.

You will analyze market trends and resident feedback to ensure our offerings align with customer needs, while also collaborating closely with the operations team to deliver outstanding service. Your role will involve supervising marketing initiatives, tracking performance metrics, and adjusting strategies as necessary.

Engaging with residents and staff will be crucial, providing insights into our care philosophy, and ensuring that our messaging reflects the high standards we uphold. Each day will be an opportunity to innovate and inspire others within our vibrant community.

To thrive as the Director of Sales & Marketing at Parkside Assisted Living and Memory Care, a blend of skills and experience is essential. A high school diploma is required, with a Bachelor of Arts or Science degree preferred to enhance your strategic insights. You should bring at least two years of successful experience in sales or marketing, showcasing your ability to drive results.

Exceptional organizational skills coupled with effective communication and public speaking abilities will be vital in conveying our mission and engaging potential residents.

Your enthusiasm and interpersonal skills will foster strong relationships within the community and among staff. Familiarity with networking and collaboration is preferred, as you’ll engage with local professionals to amplify our outreach. A strong understanding of national and state regulations, including ADA and Fair Housing Regulations, is necessary. Proficiency in computer software is required, including lead management systems, Excel, Word, Outlook, and PowerPoint, as you’ll utilize these tools to streamline your efforts.

Experience in Senior Housing, Independent-Style, or Assisted Living will give you the edge to succeed in this role and drive our mission forward.

So, what do you think? If you can meet these requirements and perform this job as described above, we would be happy to have you as part of our team!