Head of Sales

Location: Nantgarw

Head of Sales

Location:

Hybrid/Cardiff 4 days
Salary:
Up to £60k DoE plus up to 20% commission
Contract Type:
Full Time, Permanent
What We Can Offer You:
Hybrid Working, Performance-Related Bonus, Life Assurance, Additional Holiday Purchase, Subsidised Gym Memberships, Cycle to Work scheme, Discount Vouchers and Access to Wellbeing Resources!
Why Do We Want You?
Because you know how to lead sales teams, grow revenue, and bring people with you.
Astutis (part of Wilmington plc) is looking for a Head of Sales who can take ownership of our sales function and lead it into its next phase of growth. You’ll be responsible for how our sales teams operate day‑to‑day - from business development and account management through to partnerships and key clients. Your focus will be on driving consistent revenue, improving sales performance and helping your teams succeed.
You’ll work closely with marketing and service delivery to create a joined‑up customer journey, strengthen long‑term client relationships and build a sales culture that’s clear, motivated and high performing.
If you’re an experienced sales leader looking for a role where you can genuinely influence direction and results, we’d love to hear from you!

Please note:

To complete your application, you will be redirected to Wilmington Plc’s career site.
At Wilmington Plc, we celebrate individuality and are committed to fostering an inclusive workplace. As a Disability Confident employer, we shortlist all applicants who meet the essential role criteria and guarantee an interview for candidates with disabilities who meet these criteria. For reasonable adjustments or to apply under our interview guarantee scheme, please use the contact details provided once you have clicked “apply”!
Job Purpose, Tasks and Responsibilities
Main Purpose of the Role:
The Head of Sales will implement and execute strategic plans, optimise sales processes, drive team performance, and ensure strong alignment across sales, marketing, and service delivery functions.
This role is integral to achieving business goals and maintaining high client satisfaction across all sales channels.

Key Responsibilities
Strategic Sales Leadership & Execution

• Lead, develop, and mentor the sales team across several functions (outbound, new business and account management)

• Execute the sales strategy, ensuring alignment with business goals

• Set and monitor KPIs, fostering a culture of high performance and continuous improvement
Performance Management & Sales Process Optimisation

• Ensure best practices are followed and CRM (Hub Spot) is maintained to a high standard

• Optimise sales processes for lead qualification, pipeline management, and opportunity closing

• Provide coaching and feedback to improve team performance, engagement, and revenue
Client Relationship & Account Management

• Manage and grow key client relationships, focusing on retention and long-term partnerships

• Deliver tailored solutions to meet client needs and identify upsell/cross-sell opportunities

• Collaborate with account managers and service delivery teams for smooth onboarding and client experience
Commercial Insights & Reporting

• Maintain accurate sales forecasting and KPI reporting

• Present insights on client needs, market trends, and performance to senior leadership

• Provide input to the commercial roadmap based on sales feedback and market trends
Cross-Functional Collaboration

• Work closely with marketing, CRM, and service delivery teams to align strategies

• Provide feedback on campaigns, client communications, and service offerings

• Ensure smooth execution across business units and strong inter-departmental collaboration
What’s the Best Thing About This Role?
You will have the opportunity to shape the future of the sales function and drive significant commercial impact while developing a high-performing team.
The role allows you to work cross-functionally with marketing, CRM, and service delivery, giving visibility across the entire customer journey and enabling you to contribute directly to the company’s strategic direction.
What’s the Most Challenging Thing About This Role?
Balancing strategic leadership with the day-to-day management of a…