Senior Technical Program & Project Manager

Senior Technical Program & Project Manager — Digital & Mar Tech Length: 1 year long, W2 contract (no C2C)

Location:

Pleasanton, CA Onsite requirement: roughly 50% onsite requirement (2-3 days/week) Likelihood to extend beyond 1 year: likely but not guaranteed Team:
Global Strategic Delivery Office (Digital & Tech) Compensation: $65-72

To apply:

please submit your resume here. Must-Have Qualifications (Please do not apply if you do not meet these requirements)

• Proven experience in both technical program/project management AND digital/marketing execution environments
• Hybrid background required:
  Experience working both in an agency environment AND on the corporate/client side
• Hands‑on experience using Smartsheet
• Exposure to AI‑related initiatives (e.g., AI‑driven marketing tools, AI integrations, AI‑enabled platforms — not just personal use)
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We are seeking a versatile Senior Technical Program Manager to drive execution across our digital and marketing technology landscape. This role requires a unique blend of high‑level program management for complex Mar Tech initiatives and hands‑on project management for Workday’s digital properties. You will be the executional backbone of the team, facilitating the technical programs that empower our marketing organization. This includes managing the pipeline of digital requests, overseeing technical integrations, and building the reporting infrastructure that allows the business to measure performance.

You are a delivery‑focused leader who is equally comfortable managing a six‑month platform integration as you are a high‑priority web update. You understand the “how” behind the “what,” acting as a key partner to Marketing Technology and Engineering as well as key marketing stakeholders. You excel at creating order out of a high‑volume intake pipeline and have the technical depth to ensure that data and reporting work streams are properly architected to meet business needs.

• Dual‑Track Delivery:
  Lead long‑term technical programs (Mar Tech stack evolution and roadmap initiatives) while simultaneously managing the day‑to‑day project lifecycle for .com updates and digital requests.
• Strategic Release Management:
  Orchestrate the digital execution of global R1/R2 product releases by utilizing a dual‑sprint framework, aligning web deliverables with major PR announcements while optimizing resource allocation across Product Marketing and Web Production teams.
• Mar Tech Facilitation:
  Partner with Marketing Technology teams to execute technical work streams, including tool integrations, data migrations, and platform upgrades.

• Reporting Infrastructure:
  Lead the programs responsible for building out our data pipelines. You will ensure that tracking, tagging, and reporting capabilities are integrated into every project so the business can successfully measure outcomes.
• Workflow Optimization:
  Continuously refine project management methodologies to increase team velocity and reduce friction between technical and creative teams.
• Schedule Synthesis:
  Own the master schedule, merging engineering sprints with marketing launch dates to provide a single source of truth for all digital work.

• Stakeholder Management:
  Serve as the primary liaison between Engineering, Mar Tech, UX Design, and Marketing stakeholders.
• Risk & Dependency Mapping:
  Identify technical blockers early—especially those involving cross‑platform dependencies—and facilitate the technical discussions needed to resolve them.
• Vendor Accountability:
  Partner with external implementation partners and agencies, ensuring their project delivery meets our technical standards and timelines.

• 8+ years of experience in Technical Program Management and Project Management within a digital or marketing environment.
• Digital Execution:
  Proven experience managing web projects and…