SEO Supervisor; eCommerce

Overview

We are seeking an SEO Supervisor with deep expertise in Amazon marketplace optimization and broader e-commerce SEO strategies. This team member will oversee the development and execution of content and technical SEO strategies, as well as tactics and deliverables, for a large consumer electronics client. This candidate will be required to drive organic visibility, optimize product listings and develop SEO strategy across Amazon and potentially other commerce platforms.

• Amazon SEO & Marketplace optimization:
  Audit & prioritize recommendations for optimizing Amazon product pages and brand storefronts.
• Develop and execute comprehensive SEO strategies to maximize organic product visibility and conversion rates.
• Optimize product listings including titles, bullet points, descriptions, backend keywords and A+ content.
• Conduct in-depth keyword research using tools such as Merchant Words or similar Amazon-specific platforms.
• Examine how reviews are collected and utilized in major language models like ChatGPT, Google AIOs, Google AI Mode, Gemini, Perplexity, and others.
• Monitor and analyze Amazon search ranking performance, competitive positioning and marketplace trends.
• Implement strategies to improve key Amazon metrics including CTRs, conversion rates and organic rankings.
• Stay current with Amazon algorithm updates, policy changes and emerging marketplace optimization best practices.
• E-commerce & general SEO support:
  Develop and perform detailed site audits to identify issues and ensure site is optimized for search engine and AI visibility.
• Editing documentation delivered internally or externally by the SEO department and maintaining internal technical/content resources such as checklists and style guides, and/or crafting keyword lists & reports.
• Serves as client point-of-contact for day-to-day SEO programs.
• Understands clients’ overarching marketing objectives, how digital fits/complements their goals.
• Optimize for traditional search engines and LLMs with focus on e-commerce specific ranking factors.
• Presents strategy/technical/content findings to clients; prepares routine/ad-hoc reports for clients and internal teams.
• Responsible for measuring results and creating actionable insights and recommendations based on data.
• Collaborate with team leaders, monitor quality, accuracy and timeliness of team communications and deliverables, produce ongoing thought capital.
• Is responsible for measuring results and creating actionable insights and recommendations based on data;
  Identifies opportunities and relevant industry insights.
• Collaborates with team leaders to produce ongoing thought capital.
• Monitors quality, accuracy, and timeliness of team communications and deliverables.
• Cultivates client relationships and helps drive client business.
• Assists SEO leadership with new business pitches and finding opportunities to grow existing business.

• 3-5+ years of experience in SEO with a strong focus on online retail, commerce and content
• Understands how to adapt SEO findings for AI platforms and understands how to optimize for marketplaces and marketplace search behavior.
• Familiarity with large scale websites (+20M pages) and ability to diagnose issues related to traffic/indexation
• Ability to prioritize recommendations into projects and roadmaps.
• Demonstrated proficiency presenting SEO strategies to mid- and senior-level clients in a confident manner.
• Strong knowledge of SEO/GEO/commerce tools such as Merchant Words, SEMRush, Conductor, Bright Edge, Screaming Frog, Deep Crawl, Botify, Profound, Google Search Console, etc.
• Developed the ability to field questions/offer advice regarding developing SEO content/content strategies.
• Has shown the ability to work independently with minimal supervision; has exceptional verbal/written communication skills.

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee…