Solution Architect - GA, GTM, Shopify, eCommerce

Solution Architect - GA4, GTM, Shopify, eCommerce

Texas, Plano

09/22/2025

Contract

Active

Job Summary:

We are seeking a highly experienced Solution Architect with expertise in Google Analytics 4 (GA4), Google Tag Manager (GTM), Shopify, and eCommerce platforms. This role involves advanced technical implementation, privacy-compliant tracking, performance optimization, and cross-team collaboration to deliver scalable analytics solutions.

Key Responsibilities:

• Architect, build, and deploy server-side GTM solutions for scalable, privacy-compliant data collection.
• Implement robust integrations for Shopify eCommerce platforms, CDPs, CRM systems, and marketing APIs.
• Manage and optimize Git Hub/Git Lab workflows for GA HUB version control and CI/CD deployments.
• Utilize GA4 Measurement Protocol and Admin API to programmatically update GA4 and GTM configurations in bulk.
• Ensure tagging and tracking adhere to GDPR, CCPA, and other privacy regulations.
• Configure conditional firing rules and server-side filtering for consent-compliant tracking.
• Create reusable, documented GTM templates and custom scripts with unit testing.
• Optimize tracking performance to reduce site impact.
• Debug complex frontend issues involving asynchronous data, SPA routing, and API-based events.
• Troubleshoot and resolve data discrepancies and optimize data flows.
• Partner with the Senior Data Analytics Tech Lead to deliver the analytics roadmap.
• Provide advanced technical mentorship to junior GTM developers.
• Collaborate with Label Reporting, Marketing, Paid Media, and Data Engineering teams.

Required Qualifications:

• 8+ years in web development, analytics engineering, or tagging architecture roles.
• Expert-level GA4 and GTM (client-side and server-side) implementation experience.
• Proven experience with Git/Git Hub workflows and CI/CD pipelines.
• Advanced debugging skills using Chrome Dev Tools, Omnibug, ObservePoint, and network inspection tools.
• Practical use of GA4 Measurement Protocol and Admin API for automation at scale.

Preferred Qualifications:

• Experience with multi-brand or multi-region analytics infrastructures.
• Familiarity with the music, media, or entertainment industry.