Account Manager

About Us

A pioneer in the caregiving space, Careforth supports family caregivers across the United States to confidently care for their loved ones ough a combination of in-person home visits, remote coaching and our proprietary digital collaboration app, we provide caregivers with support, guidance, confidence, and connection to resources they need. The Caregivers and families we support stay with Careforth for many years, building lasting relationships along the way.

Join us today and live our values: lead with heart, cultivate trust, go beyond.

The Account Manager (AM) is responsible for identifying and referring qualified families to the company’s Structured Family Care (SFC) program through sales, marketing, and outreach activities in a defined territory. They will work closely with growth leadership and Marketing to promote Careforth’s SFC program by building strategic relationships to meet/exceed qualified lead and sales goals.

• Meet/exceed qualified lead and activation goals by building relationships with local hospitals, clinics, senior living facilities, etc.
• Prospect Medicaid eligible individuals who have a caregiver, typically through qualified referral sources such as Area Agencies for Aging (AAAs), Care Management Agencies (CMA), Community Health Centers, Managed Care Organizations (MCOs), Skilled Nursing Facilities (SNF) and other healthcare organizations
• Document all sales activities in a CRM with detail, accuracy, and timeliness; generate weekly territory reports; leverage sales data to identify trends and opportunities, and drive prioritization
• Proactively follow leads through the sales funnel, tracking their status and taking action to remove roadblocks and delays, reaching out via phone and email to support the Medicaid enrollment and waiver process for prospective consumers
• Lead projects in support of business development and community partnerships (e.g. managed care, Medicaid expedited eligibility outreach, PACE, etc.); support Marketing campaigns by executing on promotional activities within assigned territory
• Identify opportunities to raise program awareness through various community and industry events including conferences and fairs
• Perform other duties as assigned

• 4-6 years of relevant experience in sales or marketing, preferably in a heath care environment; experience working with Medicaid population strongly desired
• Experience working in adult day health centers, health plans or community based organizations required
• Excellent presentation skills, strong business acumen, and great relationship building skills
• Ability to work independently as well as within a team environment; strong organizational and prioritization skills
• Experience working within a CRM (Salesforce preferred) with strong documentation skills; proficient in Microsoft Office
• Requires extensive travel within assigned geographic area. ~70% of time spent in the field (Worcester county); valid driver's license required
• Bilingual skills highly desired
  - Spanish

At Careforth your well-being matters. With flexible schedules, a remote-first culture, and a nationally recognized wellness program, our benefits are designed to help you thrive, both professionally and personally. Discover how we invest in you: careers/#benefits

The pay range for this position is $66,982 - $80,303. The actual wage offered may be lower or higher depending on budget and candidate experience, knowledge, skills, qualifications, and geographic location. In addition to base pay, your total compensation package will include eligibility for an uncapped commission plan.

Founded in Boston, Careforth s caregiver programs and services improve health outcomes, keeping care at home longer. Additionally, our programs provide financial benefit to caregivers and cost savings to state agencies and health plans. At Careforth, we understand the challenges of caregiving and are committed to supporting family caregivers at every turn. Caregivers play a critical role in the future of healthcare—and so can you.

Apply now! For more information, please visit  Careforth is an…