Retail Media Analyst; CPG

Description

This position is #hybrid in the office for 3 days per week. You will generate actionable insights to optimize retail media performance and drive measurable ROI, while supporting category management and sales initiatives. This includes category reviews, new item presentations
, scorecards
, assortment/shelving, and ad‑hoc analytics.

• Provide analytical support for connected commerce initiatives, including Shopper Marketing, digital shelf, Retail Media, and Manage, leveraging a variety of CPG, retailer, and digital data sources.
• Develop and maintain dashboards and scorecards that track online and offline KPIs, including share of search, digital shelf availability, pricing, content compliance, and conversion metrics.
• Collaborate with cross‑functional teams (e.g., sales, marketing, shopper insights) to deliver actionable insights that drive omnichannel growth strategies for CPG clients.
• Ensure data integrity and accuracy across multiple platforms and tools, including syndicated data, retailer portals, and digital shelf analytics platforms (e.g., Circana, Nielsen
  
  IQ, Skai, Commerce IQ).
• Support the creation of client‑facing presentations that synthesize complex data into compelling narratives, highlighting opportunities to optimize connected commerce performance.
• Stay current on retailer digital strategies, emerging commerce trends, and client‑specific KPIs to proactively identify growth opportunities and risks.
• Partner with internal BI and data engineering teams to enhance automation and scalability of reporting solutions.

• Bachelor's Degree preferred.

• Up to one year of related work experience.

• Intermediate proficiency in Windows and related software applications, including Excel and PowerPoint. Knowledge of Power BI and advanced macros would be a strong asset.
• Experience with retailer POS, syndicated data, and/or category/space management tools would be an asset.
• Demonstrate a drive for results, pursuing assigned tasks with energy and a desire to achieve.
• Able to understand and apply basic math and CPG principles in the achievement of assigned work.
• Effectively communicate and interact with others and work effectively within a team.

Acosta is a part of the Acosta Group – a collective of the industry’s most trusted retail, marketing, and food service agencies reimagining the way people connect with brands at every point in their shopping journey. Specializing in retail sales services, digital strategy, and business intelligence, Acosta empowers brands to thrive in the world of omnichannel shopping. Our sales and digital teams build lasting relationships, ensuring our client brands get the space they deserve in stores and outperform the competition online, while our merch reps make brands shine in retail locations across the world.

But it’s not just about what we do – it’s about who we are. With a team of over 20,000 associates, we’re a community of forward‑thinking, value‑driven professionals committed to an unmatched level of trust and transparency in the industry. We understand the importance of work‑life balance, which is why many of our field roles provide our associates with flexible scheduling options.

Join us and be a part of a team that values growth and making a real impact for our clients, retail partners, and their customers.

Acosta Group is an equal opportunity employer and will ensure that applicants with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed, please contact  Be sure to include "Applicant Accommodation" in the subject of your email to expedite the request.

Acosta Group believes in good faith that the minimum and maximum annual salary or hourly compensation range for this opportunity is accurate and reasonable at the time of posting.

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Job Category:
Marketing
Position Type:
Full time
Business Unit:
Sales
Salary Range: $52,200.00 - $65,000.00
Company:
Acosta Employee Holdco LLC
Req
Seniority level:
Entry level

Employment type:

Full-time
Job function:
Marketing and Sales
Industries:
Retail