Digital Marketing Manager

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** About Audubon
** The National Audubon Society is a leading nonprofit conservation organization with 120 years of science-based, community-driven impact, dedicated to protecting birds and the places they need, today and tomorrow. Birds are powerful indicators of our planet’s health, acting as sentinels that warn us of environmental change and inspire action. Audubon works across the Western Hemisphere, driven by the understanding that what is good for birds is good for the planet.

Through a collaborative, bipartisan approach across habitats, borders, and the political spectrum, Audubon drives meaningful and lasting conservation outcomes. With 800 staff and over 1.9 million supporters, Audubon is a dynamic and ever-growing force committed to ensuring a better planet for both birds and people for generations to come. Learn more at  and on Facebook, Twitter and Instagram @audubonsociety.
** Position Summary**:

Audubon is seeking a Digital Marketing Manager to create and implement digital marketing strategies in support of the mission, brand, and conservation strategies in the Rockies and Southwest regions.

Reporting to the Communications Director for Audubon’s Southwest and Rockies regions, the Digital Marketing Manager is responsible for digital outreach and engagement related to education, development, conservation, and advocacy strategies across the Southwest and Rockies regions (Arizona, Colorado, New Mexico, Utah, and Wyoming). The Digital Marketing Manager leads digital engagement for Audubon by managing social media, email marketing, and website content to grow audiences and strengthen advocacy.

Primary duties include but are not limited to producing and designing multimedia content, developing and managing strategies for social media, member emails, websites, planning and executing targeted marketing campaigns, and analyzing performance data to optimize reach and impact.

This position is classified as hybrid preferred, remote within the United States considered, in accordance with Audubon’s “Where We Work” Policy. Hybrid employees are expected to work in an Audubon office every Monday and Tuesday and an additional two days each month of the employees’ choosing. Candidates should be located within commuting distance of one of Audubon’s offices, which include locations in Albuquerque, New Mexico, Santa Fe, New Mexico, and Phoenix, Arizona.

Compensation:$72,000 - $82,000 / year
** Additional

Job Description
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* Essential Functions:

*** Research, analyze and implement Search Engine Optimization (SEO) techniques and ensure accurate, timely information is provided and published on all digital channels.
* Develop and implement social media plans and regularly audit social media, newsletters and websites performance; report out results and recommend guidance for optimal performance after using advanced segmentation, insights, and A/B testing to understand subscriber behavior for improved engagement and reach.
* Develop and execute marketing campaigns, create and post ads, and create and edit content to drive growth and boost digital visibility.
* Manage digital tools and social media channels, engage with followers, and respond to inquiries and comments; track metrics for social media post and engagement performance and analyze results to improve campaigns.
* Use communication tools to create and manage content, including designing and producing written, audio, visual, and multimedia content and stories, in partnership with Audubon’s staff.
* Manage and grow email subscriber database and create campaigns that amplify Rockies and Southwest regions events and projects, inform about urgent issues, and encourage advocacy; generate and execute ideas for improving engagement, increasing membership, and converting members to email lists and advocates.
* Manage and update the websites as an effective and dynamic tool for connecting with the community and members.
* Manage and coordinate marketing and promotion for organization events, advocacy activities, and programs in partnership with other staff members.
* Take and edit photos and video for use in publications and media; manage and edit organization’s…