Senior Engagement Consultant - Monitoring

Your Work Shapes the World at Caterpillar Inc.
When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live.

Together, we are building a better world, so we can all enjoy living in it.

Cat Digital is the digital and technology arm of Caterpillar Inc., leveraging the latest technologies to build industry‑leading digital solutions for our customers and dealers. With over 1.5 million connected assets worldwide, our teams use data, technology, advanced analytics, telematics and AI capabilities to help our customers build a better, more sustainable world.

• Synchronizing processes to ensure clear expectations for dealers and field reps, through collaborative partnership and education.
• Acting as a bridge between Digital Product teams and DACS regional teams; bringing structure and discipline to products adoption and engagement.
• Leading internal and dealer‑facing engagement strategies to accelerate product adoption.
• Providing strategic guidance on digital capabilities requirements to drive adoption, engagement and deliver the best overall customer experience with our digital products.

• Develop the strategy and lead the execution of engagement plans with CAT Foresight & regional teams.
• Develop actions, map feature releases and drive comprehensive engagement plans.
• Engage regional teams in engagement plans.
• Execution:
  • Write, develop & simplify messaging.
  • Develop marketing journeys.
  • Execute campaigns.
• Lead engagement, marketing and communications projects.
• Launch marketing and communications projects with regional teams to drive product adoption.
• Activities may include:
  • Align training, content release, and webinars to maximize engagement.
  • Develop and execute regional webinars.
  • Develop and execute regional internal channels (digital, email, employee, etc.).
  • Develop and execute regional events.
  • Develop and execute regional collateral sharing.
• Drive macro resources in product teams.
• Ensure consistency in processes, communication, actions, metrics and results tracking.
• Drive macro resources between product teams and regional teams.
• Develop and execute best practices, share learnings, and improve processes from products.
• Identify gaps in adoption efforts and lead improvement projects in coordination with insights, adoption, and product teams.
• Coordinate with DPM Marketing team.
• Support and follow the creation of marketing/communication content for engagement purpose.
• Coordinate with DRM/Salesforce team:
  • Develop email journeys and necessary Salesforce features to support adoption goals.

• Effectiveness Measurement:
  Knowledge of effective measurement techniques and ability to measure the quality and quantity of work effort for the purpose of improvement.
• Products and Services:
  Knowledge of major products and services and product and service groups; ability to apply knowledge of product and service appropriately to diverse situations.
• Relationship Management:
  Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors and peers.
• Influencing:
  Knowledge of effective influencing tactics and strategies; ability to impact decisions within and outside own organization.
• Effective Communication:
  Knowledge of effective communication concepts, tools, and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information and needs through the application of appropriate communication behaviors.

• User knowledge of CAT Foresight (product and team).
• Expertise in all digital products, including Aftermarket Leads & Insights (ALI).
• Experience in working with field teams or dealers.
• Positive attitude, ability to adapt to changes.
• Ability to build strong relationships with internal partners.

$ – $.

Compensation and benefits offered may vary depending on multiple individualized…