Digital Services Supervisor

Career Area:

Marketing

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you’re joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don’t just talk about progress and innovation here – we make it happen, with our customers, where we work and live.

Together, we are building a better world, so we can all enjoy living in it.

Your Work Shapes the World at Caterpillar Inc.

Cat Digital is the digital and technology arm of Caterpillar Inc., leveraging the latest technologies to build industry‑leading digital solutions for our customers and dealers. With over 1.5 million connected assets worldwide, our teams use data, technology, advanced analytics, telematics, and AI capabilities to help our customers build a better, more sustainable world.

We are seeking a dynamic and detail‑driven Digital Services Supervisor to lead the team responsible for delivering high‑quality web content and exceptional support to content authors and owners on  This leader will guide a team that ensures all published content is accurate, user‑friendly, and aligned with enterprise expectations for brand, legal, information security, and document retention standards. In this role, you will provide hands‑on leadership and direction across project execution, overseeing resource allocation and workflow coordination to meet the needs of internal partners.

You will champion best practices that uphold a well‑organized and intuitive digital experience—ensuring content is relevant, accessible, and positioned to meet both user needs and business goals. Working closely with cross‑functional stakeholders, you will enable the delivery of consistent, compliant, and high‑impact web content that strengthens the overall effectiveness of

• Lead team of content authors to deliver high‑quality web experiences across
• Collaborate with site owner to meet strategic needs of the enterprise.
• Receive content intake requests and assign to proper team members
• Manage Webmaster inbox fielding dealer and internal questions
• Provide consultation support for content owners and authors regarding navigation, templates, and overall organization of content
• Provide leadership to content team – performance management, career/ personal development

Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.

Collaborating: Knowledge of collaborative techniques; ability to work with a variety of individuals and groups in a constructive and collaborative manner.

Creativity: Knowledge of the approaches, tools, and techniques for promoting creative, original thinking and ability to apply it to a variety of business situations.

Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.

Project Management: Knowledge of effective project management strategies and tactics; ability to plan, organize, monitor, and control projects, ensuring efficient utilization of technical and administrative resources to achieve project objectives.

Vendor/Supplier Management: Knowledge of external provider management processes and ability to effectively manage the business relationship with external providers (e.g. vendors, service providers, contractors, consultants and suppliers).

• Bachelor’s degree, preferably in Marketing or Communications; or equivalent work experience
• Web content experience (content management, content development, taxonomy)
• Team Lead/ Project Lead experience
• Experience consulting/ providing integrated marketing solutions for the enterprise
• HTML5, CSS, Adobe Experience Manager, Adobe Workfront, Forms Builder, and Google Analytics
• Must be willing to travel up to 10% of working time
• Experience implementing web governance standards
• SEO and…