Senior Engagement Consultant - Monitoring

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live.

Together, we are building a better world, so we can all enjoy living in it.

Cat Digital is the digital and technology arm of Caterpillar Inc., leveraging the latest technologies to build industry leading digital solutions for our customers and dealers. With over 1.5 million connected assets worldwide, our teams use data, technology, advanced analytics, telematics and AI capabilities to help our customers build a better, more sustainable world.

Technology, Digital and Data

The Engagement and Acceleration Team, within the newly created Digital Adoption and Customer Success (DACS) organization, is responsible for driving adoption, by:

• Synchronizing processes, to ensure clear expectations for dealers and field reps, through collaborative partnership and education.
• Acting as a bridge between Digital Product teams and DACS regional teams; bringing structure and discipline to products adoption and engagement.
• Leading internal and Dealer-facing engagement strategies to accelerate Product Adoption.
• Providing strategic guidance on Digital capabilities requirements, to drive Adoption, Engagement and deliver the best overall Customer Experience with our Digital products.

As the Senior Engagement Consultant for Condition Monitoring, you will drive product adoption & generate business outcomes (Revenue + Feedback) via Engagement/Marketing actions. Your main objectives will be:

• To develop the strategy & lead the execution of Engagement Plans with CAT Foresight & Regional teams
• Develop actions, map features releases and drive comprehensive engagement plans
• Responsible to engage Regional Teams in Engagement plans
• Execution:
  • Write, develop & simplify messaging
  • Develop marketing journeys
  • Execute campaigns
• To lead Engagement, Marketing and Communications Projects
• Launch marketing and communications projects with regional teams to drive product adoption.
• Activities may include:
  • Align training, content release, and webinars to maximize engagement.
  • Develop and execute regional webinars
  • Develop and execute regional internal channels (digital, email, employee