Senior Parts & Service Marketing Consultant

Job Description

Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live.

Together, we are building a better world, so we can all enjoy living in it.

Product Support

In this role you will be part of the Products & Services Division that is committed to understanding and solving customer challenges that extend beyond purchasing machines and parts. Our mission is to consistently understand customers’ toughest challenges deeply throughout the lifecycle,
translate those challenges into solutions that genuinely address them, and empower customers, field teams and salespeople to win with clarity and confidence. The division is responsible for dealers & customers in core regions, focused on Americas North, Europe, Japan, Australia and New Zealand.

The ideal candidate will be skilled at collaborating across a complex, global matrix to utilize deep customer understanding that delivers tailored lifecycle solutions, proactive customer engagement and modernized sales enablement.

• Develop a unified Go to Market approach for Wear products and Maintenance products
• Create clear, tailored set of offerings for target customer segments
• Act as the go to market and strategy connector across Wear (Undercarriage and GET), Maintenance (Hose and Couplings, Filters and Fluids, Seals, Tubes, Hardware, Electronics, Self Service Options, Repairs), Services Development and Dealer enablement
• Lead positioning, messaging, and readiness for global and regional audiences
• Translate customer needs, data, and field feedback into actionable programs and tools
• Supports alignment across Sales, Marketing, Digital, and Product teams
• Leads data and insights projects to drive go to market & sales execution
• Partner with project management team members on key portfolio projects

• Customer Focus:
  Skilled in translating customer insights, data trends, and business objectives into actionable strategies that drive brand awareness, demand generation, and measurable business growth.
• Effective Communications:
  Strong interpersonal skills to facilitate and lead conversations in small and large group settings
• Decision Making & Critical Thinking:
  Be able to develop an actionable plan based on the insights for growth
• Relationship Management:
  Ability to drive alignment across Sales, Marketing, Digital, and Product teams by facilitating shared goals, integrating cross functional insights, and ensuring cohesive execution of initiatives
• Problem Solving:
  Demonstrated aptitude in developing comprehensive marketing strategies, services, value proposition creation, competitive analysis, and go to market planning.

• Experience in sales and go to market strategy
• Previous experience working with customers and dealers
• Industry product experience or marketing communications experience
• Bachelor's degree in Business, Marketing, or Engineering

This role can be located in Peoria, IL or Cary, NC. The preferred location is Peoria, IL.

Relocation assistance is available to Peoria, IL only.

Up to 25% travel globally.

$ - $

Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.

• Medical, dental, and vision benefits*
• Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
• 401(k) savings plans*
• Health Savings Account (HSA)*
• Flexible Spending Accounts (FSAs)*
• Health Lifestyle Programs*
• Employee Assistance Program*
• Voluntary Benefits and Employee Discounts*
• Career Development*
• Incentive bonus*
• Disability benefits
• Life Insurance
• Parental leave
• Adoption benefits
• Tuition Reimbursement
• These benefits also apply to part-time employees

This position requires working onsite five days a week.

Relocation is available for this position.

Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as, H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at

February 25, 2026 - March 8, 2026

Any offer of employment is conditioned upon the successful completion of a drug screen.

Caterpillar is an Equal Opportunity Employer, Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply.

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