Youth Athlete Manager, Global Sports Marketing

Overview

At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.

Job Title: Youth Athlete Manager, Global Sports Marketing - HOKA

Reports to: Sr. Manager, Global Sports Marketing - Events

Location: Portland, OR (Preferred)

Interested applicants must reside in one of the following approved states:
Arizona, California, Colorado, Indiana, Massachusetts, Minnesota, New York, Oregon, Pennsylvania, Texas, Utah, Washington.

As the Youth Athlete Manager, Global Sports Marketing for HOKA, you’ll be at the forefront of building the next generation of athletes. You’ll recruit, sign, and manage HOKA’s global roster of NIL and youth athletes, collaborating with product, lifestyle, and special projects teams to build brand credibility with high school and college-aged consumers. You’ll leverage NIL athletes to unlock new business opportunities and help transition them into HOKA’s professional network, all while driving impactful social media activations and fostering strong relationships within the NCAA and youth run communities.

• Negotiate contracts and manage a global roster of Youth + NIL athletes
• Build and maintain relationships with agents, coaches, and event organizers in the NCAA and high school communities
• Collaborate cross-functionally with product, marketing, event, content, and social media teams to engage younger audiences
• Drive the “Disrupt Track” brand initiative from a Youth/NIL perspective
• Facilitate the transition of NIL athletes into professional contracts with HOKA
• Execute regular gatherings, summits, camps, and engagement opportunities for NIL athletes
• Manage internal communications with leadership regarding trends, partnerships, insights, and product feedback
• Monitor youth run culture trends in key regions (USA, EMEA, Japan, China) to inform strategy

• Bachelor’s degree required
• 5+ years in sports marketing, athlete management, or related experience
• Deep understanding of NCAA and youth run culture globally
• Strong relationships with NCAA coaches, administrators, and event organizers
• Proven success in identifying future talent and building infrastructure for top sport performances
• Excellent oral and written communication skills with internal and external stakeholders
• Highly collaborative, strategic, and analytical thinker
• Thorough, flexible, and results-oriented across diverse markets, languages, and cultures
• Team leader and player, able to work calmly and efficiently in fast-paced environments

• Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
• Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
• Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
• Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
• Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
• Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.

$115,000 - $125,000

The salary range posted reflects the minimum and maximum target for new hire salaries for this role Portland, OR. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.

Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer, and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all the other beautiful parts of your identity.