Director of Membership Sales

• Company:
  Concert Golf Partners
• Location:
  
  Malvern, PA
• Employment type:
  
  Full-time
• Salary: $80,000 - $120,000 annually

POSITION SUMMARY: The Director of Membership Sales is responsible for developing and implementing programs and objectives designed to increase and retain membership in the Club, establishing short and long-range plans to achieve the Club’s membership sales goals.

• Responsible for the creation and implementation of membership selling programs to maintain a profitable membership level within the club.
• Responsible for selling club memberships, upgrades, conversions and membership changes.
• Determine markets to be canvassed for qualified individuals and complete and maintain perpetual member invitee roster.
• Develop new sales prospects by contacting individuals, groups, and companies in the community.
• Follow-up on telemarketing efforts, member referrals, leads, catering contracts, newspaper articles, lists, publications, etc.
• Organize the production of membership kits for sales calls and direct mail activities.
• Maintain accurate and up-to-date membership sales tracking and reports.
• Coordinate the preparation, organization, and implementation of Member promotional and marketing events to be scheduled at the club.
• Coordinate the completion and receipt of all Membership documents required for the sale of Memberships.
• Orient new members into the club by introducing them to key staff, members, and scheduling their introductory appointments.
• Prepare correspondence and handle telephone calls to Members and prospective Members.
• Effectively respond to member comments in accordance with club policies and rules.
• Use ideas, feedback, and suggestions to continuously improve the services provided to members.
• Act as a liaison between Club management and members. Listen to members’ concerns and complaints and report them to the General Manager.
• Assist General Manager in the development and recommendation of activities that will increase one or all of the following:
  Member usage and participation;
  Member satisfaction level;
  Gross revenues.
• Assist in the writing of all membership marketing materials, member surveys, and media releases.
• Attend special events and activities to provide sales information and tours.
• Maintain prospective member information and individual files for each Club member and enter all information into Member Database.
• Recruit, train, supervise, schedule and evaluate membership office staff according to established club policies and procedures.
• Develop and adhere to a department budget; after approval, monitor and take corrective action as necessary to help assure that budget goals are attained.
• Establish short- and long-range goals to achieve membership sales objectives.
• Evaluate effectiveness of selling strategies, recommend and implement changes as appropriate to attain goals.
• Attend staff meetings.
• Perform other assignments made by the General Manager.

• A Bachelor’s degree in Hospitality or Resort Management, Business Administration, Public Relations or related major and 3 years of relevant work experience.
• Two to three years’ related experience and/or training in a private club environment.
• Demonstrated ability to oversee the activities of Membership Sales department and control its budget.
• Ability to establish and maintain effective relationships with members, guests, department managers, administrative staff, and the general public.
• Proficient in Outlook, internet applications, knowledge of MS Word, PowerPoint, and Excel applications.
• Excellent team player with ability to work hands on in a fast-paced environment.
• Demonstrated results-oriented and capable of working with minimal direction.
• Excellent listening and positive interpersonal skills.
• Strong closing abilities, excellent prospecting techniques, including cold calling.
• Must possess excellent communication skills, including strong verbal, written, and presentation skills.
• Ability to communicate effectively with members, guests, and staff of diverse backgrounds, cultures, and education levels.

• Requires the ability to perform some manual labor tasks that will…