Freelance Marketing – Social Media Launch

Overview

This role focuses on launching and growing a physical therapy and rehabilitation device brand across major social media platforms, including Tik Tok. The successful candidate will be responsible for developing and executing digital marketing strategies to build brand awareness, generate leads, and drive engagement. The position is remote and offers the opportunity for ongoing collaboration on future projects.

• Develop and implement a comprehensive social media launch plan across platforms such as Tik Tok, Instagram, Facebook, and Linked In
• Create and schedule engaging content tailored to each platform and target audience
• Identify and engage with potential leads and relevant online communities
• Monitor, analyze, and report on campaign performance metrics
• Collaborate with internal stakeholders to align messaging and branding
• Adjust strategies based on analytics and feedback to optimize reach and engagement

• Proven experience in digital marketing, with a focus on social media campaigns and brand launches
• Strong knowledge of major social media platforms, especially Tik Tok, Instagram, Facebook, and Linked In
• Ability to create compelling content and adapt messaging for different audiences
• Experience with lead generation and online community engagement
• Proficiency in social media management and analytics tools
• Excellent written and verbal communication skills
• Self-motivated, organized, and able to work independently in a remote setting
• Familiarity with the health, wellness, or rehabilitation sector is a plus

Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.

Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.