Social Media Marketing Specialist

Overview

This role offers an opportunity to shape the social media presence of a real estate firm by developing and executing effective marketing strategies. The successful candidate will work remotely, focusing on increasing brand visibility and fostering audience engagement across key social platforms. The position is ideal for someone passionate about digital marketing and eager to make a measurable impact in the real estate sector.

• Develop and implement tailored social media marketing strategies for real estate audiences
• Create, schedule, and publish engaging content across platforms such as Facebook, Instagram, and Linked In
• Monitor social media channels, respond to comments, and engage with followers to build community
• Analyze campaign performance and provide actionable insights for continuous improvement
• Collaborate with internal stakeholders to align messaging with business objectives
• Stay updated on industry trends and best practices in real estate social media marketing

• Foundational knowledge of social media marketing principles and platforms
• Strong written communication and content creation skills
• Ability to analyze data and adjust strategies based on performance metrics
• Familiarity with the real estate industry or a willingness to learn sector-specific nuances
• Self-motivated, organized, and able to work independently in a remote setting
• Proficiency with social media management tools is a plus

Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.

Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.