Corporate Marketing Workflow Specialist

Location: Town of Italy

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Corporate Marketing Workflow Specialist

Published on:
Dec 12, 2025

Job Category:
Marketing

Employment type:

Regular Full Time

Dia­sorin is a global leader in diagnostic solutions, pushing the boundaries of science and technology to create cutting‑edge tools that improve healthcare worldwide. With a legacy spanning over 50 years, we’ve earned our reputation for excellence by developing innovative diagnostic assays and instruments that are trusted by healthcare providers around the world. Our broad offering of diagnostic tests and Licensed Technology solutions, made available thanks to ongoing investments in research, positions us as the player with the widest range of specialty solutions in the sector and identifies us as the "Diagnostics Specialist."

Why Join Diasorin? Impactful Work:
When you join Diasorin, you become part of a team that's dedicated to improving lives. Your contributions will directly impact patient care, making a meaningful difference in the world. Global Reach &

Innovation: Our work transcends borders. Joining Diasorin means collaborating with colleagues from all over the world, expanding your horizons, and contributing to global healthcare solutions at the forefront of the diagnostic industry. Diverse and Inclusive Culture:
We believe in the strength of diversity, and our inclusive culture reflects this commitment. We value your unique perspective and offer a supportive, collaborative environment where everyone can thrive. Join Our Team:
If you're passionate about innovation, diversity, and making a positive impact on healthcare, Diasorin is the place for you. We're looking for passionate and talented individuals who are ready to embrace new challenges and drive healthcare solutions forward. Are you ready to be part of a dynamic team that's shaping the future of diagnostics? Join Diasorin and become a catalyst for change in the world of healthcare.

Apply today and be a part of our exciting journey toward a healthier, more connected world. Together, we can make an impact!

Job Scope

We are seeking a detail‑oriented, customer focused and analytically minded Workflow Specialist to strengthen our IVD instrumentation and software. This entry‑level role is ideal for a candidate with a strong aptitude for mapping lab processes, pinpointing bottlenecks, and suggesting practical workflow optimizations that improve TAT, reduce manual steps, and enhance instrumentation and software utilization.

The successful candidate will play a key role in establishing key workflow studies
,
defining key value drivers for customers
, and
translating operational laboratory needs into data
‑driven, scalable solutions to support marketing messaging development for current and new company solutions.

Key Duties and Responsibilities

• Evaluate customer workflows, assess integration of company solutions, identify segment‑specific needs and benchmark the laboratory landscape leveraging Lean and SWOT methodologies.
• Develop and coordinate protocols to customer pilot studies to assess new workflow solutions.
• Develop Key Performance Indicators:
  • Identify systematic metrics to measure workflow benefits and integrate findings into the global value‑selling strategy.
  • Work in coordination with key technical team members to develop selling tools
• Collaborate Internally & Globally:
  • Work with Product Development and Marketing Product Managers to translate benefits and integrate findings into a global value‑selling strategy.
  • Distribute findings through regular reports, dashboards, and ad‑hoc presentations.
• Internal
  
  Collaboration:
  
  
  • Work closely with marketing, finance, and product development teams to ensure intelligence outputs are aligned with business priorities.

Education, Experience, and Qualifications

Bachelor’s or Master’s degree in Life Sciences, Biomedical Engineering, or related field.

Experience:

3+ years in laboratory operations, workflow optimization, or medical device marketing; strong knowledge of IVD immunodiagnostic processes, instrumentation and services.

Skills
:

Expertise in Lean, Six Sigma and workflow analysis; familiarity with competitor landscape and value‑based selling; excellent…