General Manager - Moving​/Storage

Company Profile

Central Coast Moving & Storage is a full-service moving company, with facilities in Paso Robles and Gilbert, AZ. Our services include residential and commercial local and long-distance packing, moving and storage.

Reporting to the CEO, the General Manager will provide supervisory oversight of the California facilities, the complete operational and financial health of these facilities, while focusing on daily logistical execution and maintaining operational efficiencies. The ideal candidate will provide leadership of the team and hiring/training new staff, in addition to the oversight of daily operations of the business, finances, customer satisfaction, while focusing on profitability, safety, efficient logistics, fleet management, P&L analysis and resolving customer service issues, for a smooth moving process.

As a hands‑on role, the selected candidate will be willing to accompany employees on customer moves, provide training and retaining of staff and be visible throughout the facility to the staff and for one‑on‑one interaction with the customers.

• Direct daily activities, manage schedules, dispatch crews, oversee fleet maintenance and ensure efficient logistics;
• Ensure jobs start on time and are completed to company standards;
• Monitor and resolve operational issues as they arise;
• Ensure fleet readiness, cleanliness and maintenance;
• Identify operational inefficiencies and implement improvements;
• Continuously refine systems and processes to improve performance.

• Drive revenue by developing marketing strategies, generating leads and maintaining relationships with key commercial partners;
• Oversee sales team and inbound lead pipeline;
• Ensure all leads are followed up on, consistently and thoroughly;
• Review pricing, estimates and booked jobs for accuracy;
• Protect pricing and margin standards;
• Coach sales team on value-based selling and communication;
• Monitor conversation rates and close ratios;
• Address team member(s) underperformance immediately;
• Ensure sales processes are followed daily.

• Review and analyze performance reports, manage budgets, control costs and analyze P&L statements, budget development, track expenses and analyze financial reports to identify areas for cost reduction.

• Provide strict oversight for weekly, monthly and quarterly company goals;
• Track and report KPIs for sales and operations;
• Review daily and weekly performance metrics;
• Identify trends, risks and gaps in performance;
• Take corrective action when metrics fall below targets.

• Recruit, hire, train and mentor staff, including moving crews, drivers, office staff and team leads; conduct performance reviews; foster a positive culture; manage payroll and HR compliance;
• Hold team members accountable to roles, expectations and results;
• Conduct regular check‑ins with department leads and key staff;
• Coach and develop team members to improve performance;
• Address performance issues and behavioral issues promptly;
• Enforce company policies and standards consistently;
• Approve employee schedules, timekeeping and manage labor allocation;
• Act as final decision‑maker for daily operations;
• Ensure communication flows clearly across departments;
• Lead meetings related to operations, sales and performance;
• Execute company initiatives and priorities, as directed by the CEO.

• Oversee customer experience from booking through move completion;
• Handle escalated complaints, resolve damage claims, monitor customer satisfaction and ensure high-quality service.

• Enforce company policies, execution standards and SOPS on each job; ensure adherence to DOT/FMCSA regulations and OSHA standards; manage vehicle fleet maintenance regulations and maintain safety protocols and a safe work environment.

• At least 5 years of senior managerial experience in the moving, storage, or logistics industry;
• Bachelor’s degree in Business, Logistics, or a related field, preferred;
• Proven ability to develop new business, drive revenue generation and increase profitability;
• Astute leadership capabilities in hiring, training, coaching…