Marketing & Operations Director

About STRIDE Fitness
STRIDE Fitness combines treadmill-based cardio strength training and community into one powerful 55‑minute experience. Our studios are energetic member‑focused and built around accountability, connection, and results. The Marketing & Operations Director plays a key role in driving member growth, elevating the brand, supporting the studio team, and ensuring a world‑class in‑studio experience every day.

About the Role
The Marketing & Operations Director is a full‑time leadership role responsible for overseeing grassroots marketing, local partnerships, community engagement, operational excellence, and member experience. This position works closely with the Studio Owner, Sales Director, and Head Coach to support all day‑to‑day operations while driving growth and ensuring consistent execution of the STRIDE brand.

This person must be proactive, organized, creative, and highly relationship‑driven. The ideal candidate thrives in a fast‑paced environment, loves health and fitness, and has strong leadership instincts.

Marketing & Lead Generation
Plan, manage, and execute grassroots marketing campaigns to consistently generate new leads
Build and maintain local partnerships to increase brand visibility
Support in‑studio promotions, referral programs, and member events
Oversee social media content strategy, posting cadence, engagement, and brand voice
Track marketing KPIs and adjust campaigns based on performance
Ensure marketing materials and promotional signage are up to brand standards

Operations & Studio Management
Oversee front desk operations, opening/closing procedures, and daily studio readiness
Maintain studio cleanliness, equipment organization, and member‑ready standards
Forecast and manage inventory for supplies, retail, and studio equipment
Coordinate staff scheduling in partnership with the Studio Owner
Manage payroll submissions, timecards, and shift changes
Ensure operational processes are executed consistently and efficiently

Member Experience & Community Engagement
Build strong relationships with members to drive retention and referrals
Support member onboarding, follow‑up communication, and engagement Handle escalations with care, empathy, and a solutions‑focused approach
Lead in‑studio events, community workouts, and challenge activations
Support coaches and front desk staff to maintain a positive team culture

Leadership & Collaboration
Work closely with the Sales Director to optimize lead flow and sales processes
Partner with the Head Coach to support class experience and scheduling
Collaborate with the Studio Owner on goals, KPIs, and performance metrics
Uphold STRIDE Fitness brand standards and coach the team on execution
Help cultivate a motivating, supportive, and community‑driven studio environment

2 years of marketing, operations management, or studio leadership experience (fitness experience preferred but not required)
Strong understanding of social media strategy and community engagement
Proven ability to manage multiple priorities and meet deadlines
Organized, detail‑oriented, and proactive problem‑solver Strong communication and interpersonal skills
Passion for the fitness community and helping people reach their goals
Able to commit to a full‑time schedule, including evenings and weekends when needed
Comfortable completing a background check

Key Skills
Employee Relations, Employee Evaluation, Management Experience, Profit & Loss, Conflict Management, Operations Management, Project Management, Budgeting, Leadership Experience, Supervising Experience, Leadership Management, Financial Planning

Employment Type : Full Time
Experience : Years
Vacancy : 1