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Business Development & Marketing Coordinator
Job in
Paramus, Bergen County, New Jersey, 07653, USA
Listed on 2026-03-11
Listing for:
Generationshe
Full Time
position Listed on 2026-03-11
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, PR / Communications -
Business
PR / Communications
Job Description & How to Apply Below
Requirements
- Pre-employment drug screening and background check are conditions of employment.
- Motor vehicle checks may be required based upon position.
- Plan, coordinate, and support trade show and conferences in alignment with business development and marketing goals working with the various technical Practices.
- Manage all event logistics, including exhibitor requirements, registrations, shipping, booth materials, and attendee communications.
- Coordinate with technical, and marketing teams to ensure clear objectives and consistent messaging for each event.
- Support and monitor event timelines, budgets, and post-event debriefs and reporting.
- Coordinate or support the development of promotional materials and campaigns to drive engagement and lead generation.
- Attend trade shows and conferences as needed; ability to lift/move boxes and assist with booth setup and breakdown is required.
- Implement and support lead generation strategies that align with regional and firmwide sales objectives.
- Assist with the execution of marketing campaigns, webinars, and digital initiatives.
- Track, analyze, and report on lead generation activity and campaign effectiveness.
- Maintain and update CRM records (Microsoft Dynamics preferred) with leads, campaign data, and follow-up status.
- Coordinate with technical and business development staff to ensure leads are properly qualified and followed up on.
- Support Office Managers by facilitating monthly Business Development (BD) meetings for assigned offices; capture discussion points, action items, and client intelligence.
- Maintain and update the Northeast Regional BD Campaigns list and provide status updates during meetings.
- Track and research target client firms, including key contacts, past relationships, and potential "ways in," as requested by technical leaders.
- Debrief BD activities from conferences, meetings, and networking events to ensure follow-up actions are documented and completed.
- Research proposed developments, permitting activity, and market trends within target regions.
- Review association and event opportunities prior to monthly BD meetings and present relevant options for technical teams to pursue.
- Re-issue and manage BD meeting calendars to ensure ownership and consistency.
- Track firm membership and involvement in regional associations.
- Maintain records of booth materials, collateral, and giveaway items, including location and ownership.
- Support maintenance of regional BD and marketing hubs, including event calendars and shared resources.
- Coordinate with external vendors, partners, and internal teams related to events and marketing initiatives.
- Assist with the creation and distribution of marketing materials such as brochures, newsletters, and digital content.
- Support brand consistency across teams and initiatives in alignment with firm brand guidelines.
- Conduct market and competitor research to support BD and marketing strategy.
- Provide administrative and coordination support for marketing and BD activities as needed.
- Bachelor's degree in marketing, communications, journalism, or related field preferred.
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