Product Marketing Manager

Responsibilities

• own the end-to-end journey of launching and commercializing Taba Pay’s newest suite of products
• you’ll be the voice of the customer, the architect of our go-to-market strategy, and the driving force behind product adoption and revenue growth
• Define the Future:
  Lead customer research to uncover deep client insights, identify market gaps, and shape the product roadmap
• Craft the Story:
  Develop clear, compelling messaging and positioning that resonates with our target audiences and sets Taba Pay apart in a competitive market
• Launch and Drive Revenue:
  Design and execute go-to-market strategies that drive product adoption, leveraging our cross-functional teams and channels to maximize reach and revenue
• Empower the Sales Team:
  Create sales enablement tools—like one-pagers, presentations, and training materials—that equip our sales team to win
• Collaborate Across Teams:
  Partner with product, engineering, sales, and marketing to bring your vision to life and ensure seamless execution

• 3+ years of product marketing experience
• 5+ years of total work experience in marketing, sales, communications, product management, or consulting
• A Curious Mind:
  You love diving into the details of complex products and translating them into simple, impactful narratives.
• Customer Obsession:
  You’re passionate about understanding customer needs, deriving customer insights, and turning insights into compelling value propositions and narratives.
• A Gift for Communication:
  You’re a master storyteller with exceptional verbal and written communication skills. You can simplify technical concepts and craft messages that resonate with B2B audiences.
• Collaborative Spirit:
  You thrive in cross-functional environments and know how to influence and align stakeholders at all levels, including executives, on the narrative and go-to-market plan.
• A Startup Mentality:
  You’re a self-starter who thrives in fast-paced environments, solves problems proactively, and isn’t afraid to roll up your sleeves.

• Bonus points for fintech, payments, or B2B expertise.

• 100% employer-paid health care insurance including medical, dental, vision, and life insurance (for employee only)
• Employer 401K Matching
• Generous and Flexible PTO