Experienced Luxury Sales Manager- Ferman BMW- MINI of Palm Harbor

Experienced Luxury Sales Manager
- Ferman BMW- MINI of Palm Harbor

Job Category: Car Sales

Requisition Number: EXPER
001761

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• Posted :
  January 29, 2026
• Full-Time
• On-site

Showing 1 location

Job Title: Experienced Luxury BMW- MINI Sales Manager
Location: Ferman BMW- MINI – Palm Harbor, FL
Department: Sales
Reports To: General Manager
Employment Type: Full-Time, Exempt

About Ferman BMW

Ferman BMW- MINI is a premier automotive dealership with a long-standing reputation for delivering exceptional guest experience and high-performance vehicles. As part of the Ferman family of dealerships, we are committed to providing an environment where employees are empowered, supported, and recognized for excellence.

Position Summary

We are seeking a highly motivated and experienced BMW Sales Manager to lead our new and pre-owned vehicle sales operations. The ideal candidate is a dynamic leader with a proven track record of driving performance, building high-performing teams, and delivering outstanding guest satisfaction. This individual will play a key role in achieving departmental profitability and growth while upholding the highest ethical standards and commitment to the BMW brand.

Key Responsibilities

• Develop and manage monthly and annual sales forecasts, gross and operating profit targets, and department expense budgets.
• Lead and mentor the sales team, including hiring, training, coaching, and conducting performance evaluations.
• Facilitate weekly sales meetings and continuous product and sales training to ensure team growth and knowledge.
• Collaborate with new and used vehicle sales managers to set and achieve departmental objectives.
• Oversee the display, merchandising, and promotion of new and pre-owned inventory, ensuring all marketing initiatives are pre-approved and aligned with brand standards.
• Manage vehicle inventory levels to support sales volume and market demand, including ordering and acquisition.
• Work closely with the General Manager to review performance reports and implement short- and long-term strategic plans.
• Handle guest escalations professionally, maintaining the highest level of guest satisfaction and retention.
• Audit trade-in appraisals to ensure accuracy, consistency, and profitability.
• Manage demo and AMP (Alternate Mobility Program) vehicles and ensure all associated records are maintained accurately in Dealer track, Service, and accounting systems.

Qualifications

• Minimum 3–5 years of automotive sales management experience, BMW or luxury brand experience preferred
• Proven ability to lead a successful sales team with a strong focus on performance and guest experience
• In-depth understanding of dealership operations, sales processes, and financial metrics
• Strong communication, leadership, and interpersonal skills
• Proficiency with dealership CRM and DMS systems (Dealer track, Vin Solutions, VAuto)
• Ability to analyze data, manage inventory, and make strategic decisions
• Valid driver's license and clean driving record

What We Offer

• Competitive salary and bonus structure
• Comprehensive benefits package including medical, dental, vision, and 401(k)
• Employee vehicle purchase and service discounts
• Ongoing training and professional development
• A team-focused, performance-driven environment with strong leadership support

Join Our Team

If you're ready to lead with passion, drive results, and represent the BMW brand with pride, apply today and become part of the Ferman BMW legacy.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.