Lead Designer

Overview

About Us: We are a growing apparel and hardlines brand dedicated to honoring our national, state, and county parks. Through thoughtful clothing and graphic design, we create products that commemorate the park experience for visitors everywhere.

We’re currently seeking a Lead Designer to help shape and elevate our artistic identity across our product lines, including our retail stores and wholesale partners. This is an in-office role based in Overland Park, KS
. If you’re passionate about design and the outdoors, we’d love to hear from you!

In collaboration with the Manager of Art and Design this position will develop key initiatives including seasonal graphic collections, core brand designs, brand identity evolution, and specific location/event design, ensuring every creation is aligned with the Company’s brand values.

This role is ideal for a highly creative, hands-on designer with experience in outdoor, resort, or lifestyle brands and a strong background in both print and embroidery design.

• Responsible for creative art production for the brand, responsible for concepting and executing compelling creative across multiple products and customers.
• Contribute to the visual direction of product graphics, catalog, product launches, and brand moments across all product categories.
• Support in the creative development of lookbooks and print/digital catalogs—working closely with retail and production teams.
• Meeting the requirements to move art to production.
• Collaborate with cross-functional teams to bring graphic, technique, and product education to life.

• Own the development of art details assigned.
• Be able to produce multiple designs at one time if needed.
• Prioritize and juggle multiple design projects, ensuring deadlines are met and quality remains high.

• A standout portfolio showcasing catalog work, graphic development, and apparel-related collections.
• Understanding of visual artistry, typography, product layout, and direction.
• Proficient in Adobe Creative Suite (InDesign, Photoshop, Illustrator)
• Experience with product print production and working with buyers.
• Strong collaboration and communication skills with an ability to lead and inspire.
• Passion for sustainability, outdoors, and mission-driven branding.

Education:

Degree in Graphic Design or equivalent work experience

Experience:

2+ years of experience in apparel ready graphic design, ideally within the outdoor, lifestyle, and/or retail space.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.