National Director, Government Workplace Charitable Campaign; GCWCC

United Way Centraide (UWC) is Canada’s leading network of local community builders, empowering people to make lasting social change in their communities. With a presence across Canada, serving over 5000 communities, our federated network of local United Ways and Centraides tackles the important social issues of poverty and social exclusion in their communities. Our vision is that everyone in every community has the opportunity to reach their full potential.

United Way Centraide Canada (UWCC) is the national office that provides leadership and services to UWC members across the country.

UWCC is seeking an experienced fundraising/workplace campaign professional to provide leadership to one of Canada’s largest workplace campaigns, the Government of Canada Workplace Charitable Campaign (GCWCC). In this unique role you will work to support the goals of the United Way Centraide movement as well as those of Health Partners, the other recognized recipient of the GCWCC campaign.

Reporting to the Senior Vice-President, Brand Engagement and Philanthropy, and working in close partnership with United Ways and Centraides, Health Partners and government partners, the incumbent directs the activities related to the management, development, and implementation of existing and future strategies aimed at federal public servants and retirees to grow the GCWCC in federal organizations across the country.

• Lead and develop strategies to strengthen donor engagement and stewardship within the GCWCC.
• Oversee and direct the GCWCC national team in the delivery of annual campaign planning, delivery and evaluation.
• Work in close partnership with the Treasury Board Secretariat, the campaign Co-chairs’ office, United Way East Ontario, Centraide Outaouais, other local UWCs, and Health Partners to manage the annual campaign and develop strategies that drive revenue growth and a positive donor and volunteer experience.
• Lead and support efforts with the Treasury Board Secretariat to renew and strengthen the operating model, policies and practices of the annual campaign.
• Monitor alignment of campaign practices to established policies and respond to issues that may emerge.
• Develop and maintain strong relationships with UWCs, Health Partners and government officials engaged in the implementation of the campaign.

• Provides leadership to the GCWCC Cabinet and co-chairs to support successful implementation of the annual campaign, focused on strengthening revenue growth and the donor and volunteer experience.
• Ensures the use of best practices related to workplace campaigns.
• Monitors and evaluates the progress and results of campaigns in order to achieve financial goals, donor engagement and stewardship.
• Develops and implements plans for volunteer recruitment and training.
• Coordinates the efforts and implementation of strategies between UWCC and UWCs across the country and Health Partners related to the GCWCC.
• Manages the GCWCC National Office team and ensures the effective performance of local UWC campaign managers.
• Directs, supervises and ensures the development of the members of the workplace campaign team.
• Implements the strategies identified for the workplace campaign and direct marketing.
• Directs all solicitation, loyalty and recognition efforts in collaboration with the team and campaign volunteers.
• Establishes and monitors performance indicators to assess campaign progress and results in order to achieve financial goals and donor commitment.
• Manages the campaign’s budget.

• Supports and guides the GCWCC National Campaign Cabinet in fundraising activities and national events, and orchestrates the meetings and planning required for renewal of the campaign operating…