Program Manager

Location: Orlando, FL (Remote but potential for hybrid)

Duration: 6-month contract (Potential extension)

The Program Manager – Digital & Marketing Enablement leads enterprise programs that support customer growth, marketing effectiveness, and operational alignment through digital platforms. This role oversees cross-functional initiatives spanning CRM, customer-facing websites, and marketing capabilities, ensuring technology enables acquisition, retention, personalization, and excellent and consistent customer experiences.

Acting as a strategic partner to Marketing, Sales, Digital, and Technology leaders, this role translates business priorities into well‑governed, executable programs that deliver clear customer and organizational value.

• Own a portfolio of digital and marketing enablement programs aligned to business priorities.
• Support program objectives, success measures, and delivery roadmaps for CRM and website initiatives.
• Prioritize initiatives, along with IT, based on customer impact, business need, and organizational readiness.
• Lead programs that improve customer acquisition, engagement, and retention.
• Ensure CRM and website capabilities support segmentation, personalization, campaign execution, and sales enablement.
• Partner with Marketing and Sales leaders to enable consistent, data‑driven customer interactions.
• Serve as a strategic bridge between Marketing, Sales, Digital, and Technology teams.
• Facilitate alignment on priorities, trade‑offs, and sequencing.
• Provide clear, outcome‑focused updates to senior leadership.
• Manage external partners, agencies, and system integrators.
• Oversee budgets, timelines, and delivery quality.
• Ensure solutions align with enterprise standards, security, and data privacy requirements.
• Partner with the assigned Change Manager to drive change management and adoption across marketing and business teams.
• Ensure teams are prepared to effectively use CRM and digital platforms.
• Identify opportunities to improve processes, usability, and platform effectiveness.

• Bachelor’s degree in Business, Marketing, Information Systems, or related field.
• 7–10+ years of experience leading business‑driven digital or marketing programs.
• Proven experience delivering CRM and customer‑facing website initiatives.
• Strong stakeholder management, communication, and decision‑making skills.

• Experience in marketing operations, digital transformation, or customer experience programs.
• Familiarity with CRM, website design, integrations, marketing automation, analytics, and customer data platforms.
• PMP, Agile, or similar program management certification.

• Business‑Led Program Management.
• CRM & Digital Experience Platforms.
• Cross‑Functional Leadership.
• Change Management & Adoption.

• Well‑aligned digital and marketing programs that support customer engagement goals.
• Strong adoption and effective use of CRM and customer platforms.
• Clear alignment between Marketing, Sales, and Digital teams.
• Consistent, scalable customer experiences across digital channels.

• 401k Retirement Savings Plan administered by Merrill Lynch.
• Eligibility to purchase Medical, Dental & Vision Insurance through Eclaro.

If you feel you are qualified with the required skills and if you are interested, please free to send your word version most updated resume TAILORED to the job description above to  or call .

Equal Opportunity

Employer:

Eclaro values diversity and does not discriminate based on Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status, in compliance with all applicable laws.