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District Sales Manager, Northwest

Job in Oregon, Dane County, Wisconsin, 53575, USA
Listing for: Martin Guitar
Full Time position
Listed on 2026-03-11
Job specializations:
  • Sales
    Business Development, Sales Manager
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below

Reporting to the Director of Sales, North America, the District Sales Manager (DSM), Northwest is the conduit to the dealer network for the facilitation of sales, implementation of programs/ policies, and the generation of dealer-specific planning to meet overall Company objectives. Additionally, the DSM is responsible for regular & frequent coverage (visitation) of the entire Dealer Network to improve awareness of all Martin products, maintain and grow inventory and share of merchandising space, as well as advertising space in all marketplaces including brick/mortar, online marketplaces, and social media outlets.

Assigned Territory:
Northwest (Washington, Oregon, Idaho, Montana, Wyoming, Colorado, North Dakota, and South Dakota)

Specific Duties & Responsibilities
  • Sales of all Martin products to authorized dealers within the assigned territory.
  • Manage and maintain accounts including mix, margin, sell through, ROI. Have knowledge and awareness of competing brands' products/services, discount and pricing structures, and overall strengths/weaknesses to determine how best to service and motivate key accounts.
  • Management of dealers within the assigned territory to specific goals for revenue, product mix, and gross margin. Additionally, the DSM is an active participant in the responsible management of dealer credit.
  • Visit and support assigned super dealers within territory.
  • Measured implementation of new products, promotions / programs, and other identified sales priorities of all accounts including brick/mortar stores and in online marketplaces.
  • Significant travel required (up to 70%) to ensure complete coverage (visitation) of all accounts assigned by management to the District Sales Manager according to specified frequency requirements.
  • Development of under-performing market areas by the ongoing assessment of existing dealers, solicitation of new business, and communication to management of such activities. Additionally, the District Sales Manager is responsible for containing account attrition.
  • To add value to the dealer relationship through ongoing retail training, product knowledge sessions, and active solicitation of special event opportunities.
  • Monitoring, planning and strategic placement & execution of Martin Retail or Online point-of-sale (POS) materials to drive promotional presence and sell through of Martin Guitars and Strings in all authorized dealerships.
  • To provide essential in-field product service including product maintenance & adjustment, cleaning, and merchandising.
  • Maintain, update, and utilize  (CRM) as directed.
  • Observation and communication to the Company of specific competitive activities within the territory as well as communication of industry trends to the dealer.
  • Regularly monitor dealer inventory levels by providing accurate inventory information per location.
  • Promote identified models by in-store demonstration and effective utilization of sample merchandise.
  • Trade show, sales meeting, and dealer event attendance.
  • Account-based forecasting of categories, models, and revenues.
  • Manage Martin Showrooms and wall stores within territory and supervise contract or permanent personnel representative(s) in respective territory.
  • Treat coworkers and visitors equally without regard to race, age, creed, color, religion, gender, national origin, alienage, ancestry, citizenship status, sex, marital status, arrest record, gender identity, veteran status, disability or handicap, sexual orientation, genetic information, or any other characteristic protected by applicable federal, state or local laws.
  • Position Requirements
    • Related outside sales experience (minimum 3 to 5 years sales experience or equivalent) preferably within the music industry.
    • Residence within territory required.
    • College degree preferred.
    • Excellent communication and presentation skills with the ability to create dealer-specific content essential to illustrate dealer performance. Strong organizational and sales reporting skills.
    • A never-ending desire to learn and go above and beyond for customers.
    • The proven ability to work independently in a minimally supervised environment.
    • Higher functioning aptitude for use of common communication tools…
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