West Cardiology Care Pathways Area Leader

Overview

Job Description Summary The Cardiology Care Area Leader is responsible for the customer experience as it relates to the Cardiovascular Service Line and GE Health Care products and solutions portfolio. This includes current and future state product experience as well as developing deep relationships with key leaders throughout the cardiology suite. The Cardiology Care Area Leader will develop and lead key strategic initiatives to solve our customers' biggest problems and realize opportunities across the cardiology service line.

(Covering the Southern CA and PACNW Markets).

• Drive GE Healthcare’s thought leadership in cardiology solutions domains by collaborating with luminaries in cardiology domains in the USCAN region.
• Have global domain knowledge and work with regional commercial teams for high level clinical discussions with CXOs and department heads by communicating the value propositions of products and solutions in the cardiology solutions product portfolio and drive value.
• Partner with product marketing to develop segment-specific strategies for existing and new product introductions and on-market portfolio across cardiology. Collaborate with SBU segment leads to drive growth in the cardiology segment and track relevant business metrics, including growth drivers/detractors, customer usage, and forecasts for future quarters.
• Support commercial teams to achieve the quarterly and yearly Product/Solution/Service P&L Operating Plan.
• Define strategy for presence at key global cardiology conferences and work with marketing program manager, regional marketing, for execution.
• Drive the pipeline and show growth in Win Rate, Share, Visibility & New Leads.
• Lead “Training & coaching” sessions with cross-functional teams such as regional teams, Global Cardiology team, SBU teams on topics including trends in cardiology, technicalities & nuances in cardiology care area practices, etc. Provide documented, regular, timely and productive development feedback. Build content of focused cardiology training modules.
• Leverage relationships with key customers, thought leaders, and industry influencers to stay abreast of market trends. Support in driving Key Opinion Leader relationships and growth of overall Market Share within the geographical areas. Develop “thought leadership” on GE Healthcare’s Cardiology products & Solutions in the assigned geographical area.
• Collect feedback from customers and internal stakeholders, analyzing market data and Voice of Customer data to create segment-specific sales and customer enablement tools. Continuously develop deep clinical and technical knowledge including awareness of current and future trends in healthcare technology and healthcare funding mechanisms.
• Act as reference point to the Regional/Zone account/solutions teams regarding differentiation of their products. Develop impactful content to demonstrate the value of cardiology solutions products to address segment-specific applications in collaboration with the global cardiology solutions team and Strategic business unit (SBU’s).
• Business development (inorganic and organic partnerships) and commercialization of digital, software and care pathway solutions.

• Have a deep understanding of the customer ecosystem in the cardiology domain to generate business growth in support of business segment targets on orders, revenue, cost and margin.
• Previous work experience with a Cardiology focus.
• Ability to effectively communicate and influence internal and external audiences, using both oral and written communication skills.
• Drive outcome-based selling (VBM) by mapping specific care area workflows (patient journey) and bring innovation in proposing solutions and products. Establish clinical and technology company business model innovation and commercial terms especially in new or adjacent markets.
• Make sound investment decisions based on market opportunities, market trend, risks, competitive landscape and strategic partnerships.

• Bachelors degree from an accredited university or college with 8 years experience (or a high school diploma / GED with at least 10 years of experience in Job…