Technical Sales Manager | West Coast

Technical Sales Manager

The Technical Sales Manager at BASX is responsible for driving sales growth and market expansion within an assigned geographic territory and assigned representatives. This role manages relationships with manufacturer representatives, distributors, and key customers to promote BASX’s Datacenter products and solutions. The manager develops and executes regional sales strategies aligned with company goals, ensuring customer satisfaction and revenue targets are met.

This position plays a critical role in representing BASX’s brand and delivering value to commercial and industrial clients.

• Develop and implement regional sales strategies to achieve revenue and growth targets
• Manage and support manufacturer representatives and distribution partners
• Identify new business opportunities and expand BASX’s market presence
• Build and maintain strong relationships with key accounts and decision‑makers
• Coach representative leaders in ways to strengthen their businesses and results
• Support representative sales efforts with input on customer account plans and assist with sales and technical strategies
• Provide technical product support and training to sales partners and customers
• Monitor market trends, competitor activity, and customer feedback
• Collaborate with internal teams including engineering, marketing, customer care, and AAON business unit sales leaders
• Prepare sales forecasts, reports, and presentations for senior leadership
• Represent BASX at trade shows, industry events, and customer meetings
• Own the customer experience of representatives and our customers, working across internal teams to ensure we collectively address customer concerns, resolve issues promptly, and ensure positive customer experience

• Bachelor’s degree in Business, Marketing or Engineering or related field
• MBA or advanced degree in a technical or business discipline is preferred

• Proven experience in B2B sales, preferably in datacenter cooling HVAC or industrial equipment or any combination of education and experience, which would provide an equivalent background
• Strong knowledge of HVAC systems, applications, and industry standards
• Excellent communication, negotiation, and presentation skills
• Ability to analyze sales data and develop actionable strategies
• Proficiency in CRM tools and Microsoft Office Suite
• Willingness to travel extensively within the assigned region

This role requires strategic thinking, relationship management, and the ability to work independently in a fast‑paced environment. The manager must be able to travel frequently and adapt to changing customer and market needs.

Location:

Redmond, OR