Business Development & Solutions Consultant; Xentag

About Xen Tag

Xen Tag (Part of Zendu

IT / GoFleet) is a leader in next-generation smart labeling. We transform physical products into digital experiences using encrypted, tamper-proof NFC tags and blockchain technology. Our mission is to combat the $200B global counterfeit crisis while helping luxury, pharma, and electronics brands unlock real-time consumer insights. Headquartered in the GTA, Xen Tag is where high-speed hardware meets secure SaaS solutions.

We are looking for a high-energy, sophisticated professional to bridge the gap between a Business Development Representative (BDR) and a Solutions Consultant. This role is for someone who thrives on the “grind” of outbound sales but has the poise to present to high-end “Lux” market clientele. You will be responsible for the full sales cycle: from 50 cold calls a day to delivering expert platform demos that show how Xen Tag’s NFC ecosystem solves complex supply chain bottlenecks.

• High-Volume Lead Gen:
  Drive the sales funnel with 40–50 outbound touches per day, creating a need for smart labels in North American Pharma, Spirits, Electronics, and Apparel sectors.
• Solution Consulting:
  Lead discovery calls to screen prospects and perform technical platform demos. You must be able to explain NFC/Blockchain value to both technical and non-technical stakeholders.
• Trade Show Mastery:
  Organize, attend, and lead Xen Tag’s presence at industry trade shows across Canada and the US.
• Market Expansion:
  Identify “pain points” in a client’s current packaging and position Xen Tag as the primary solution for authenticity and engagement.
• Marketing Integration:
  Act as the internal point of contact for digital marketing contractors (SEO/Lead Gen) to ensure sales and marketing efforts are perfectly aligned.
• Digital Marketing & Social Media Strategy:
  Collaborate with internal teams and contractors to enhance Xen Tag’s presence online through SEO, content marketing, and thought leadership.
• Social Media:
  Develop and execute social media strategies to amplify Xen Tag’s brand visibility, including leveraging platforms such as Linked In, Twitter, and industry-specific channels.
• Thought Leadership:
  Represent Xen Tag in industry forums, webinars, and panels. Contribute articles, blog posts, and insights that establish Xen Tag as an authoritative voice in smart labeling and blockchain technologies.
• Travel & Client Meetings:
  Be prepared for up to 50% travel to meet with clients and prospects in North America, including trade shows, customer visits, and strategic meetings.

• Outbound Activity:
  Maintaining 40–50 qualified activities daily.
• Demo Conversion:
  Percentage of leads converted into successful platform demonstrations.
• Revenue Growth:
  Meeting quarterly sales and traction targets for the Xen Tag platform.
• Stakeholder Management:
  Success in managing internal/external stakeholders and marketing contractors.
• Digital Marketing Effectiveness:
  Success in executing digital marketing campaigns and increasing lead generation.
• Brand Visibility:
  Growth in Xen Tag’s presence and engagement across social media and industry platforms.

• Experience:
  
  3–4 years of B2B sales experience OR a high-potential Fresh Graduate with a natural aptitude for technology.
• Industry Knowledge:
  Background in Packaging & Labeling is highly preferred. Alternatively, experience in tech-solutions for supply chain, pharma, or luxury electronics.
• Technical Savvy:
  Quick learner with an understanding of NFC, IoT, or SaaS platforms. Must be comfortable using AI tools to optimize daily workflows.
• Marketing Literacy:
  Strong understanding of digital marketing (SEO/Content) and social media strategies to effectively collaborate with external contractors.
• Sophisticated Presence:
  Exceptional verbal communication and style; you must feel “at home” when dealing with sophisticated luxury brands.
• Mobility:
  Based in the GTA with a valid passport for up to 50% travel to meet clients and attend trade shows in the US and Canada.

• Global Impact:
  Work within the Global Services Tribe, collaborating with…