Online Sales Consultant

Responsibilities

The Online Sales Consultant will respond to new home sales phone calls, emails, web inquiries and chat inquiries and directs pre-qualified leads to the appropriate sales office at a Meritage Home community. Serve as the first point of contact and local market expert in for all new leads and as the liaison between new home buyers, realtors and the onsite sales associates.

• Respond to all internet leads immediately, upon initial request for information.
• Respond to caller inquiries immediately or at maximum within 1 hour from initial call.
• Engage with chat inquiries immediately during designated business hours.
• Build rapport with the prospective buyer, or buyer’s agent by answering questions, take them through the discovery process, highlight energy efficient features, community amenities, and special features, review the variety of plans and move-in-ready homes, or otherwise provide the prospective buyer or realtor with enough information to generate further interest.
• Utilize lead management software (Salesforce) to manage and nurture leads and realtors through a series of follow-up to maintain continuous engagement and uncover incremental sales.
• Utilize strong prospecting skills to work all leads until they are ready to move to the next phase of the sales process.
• Schedule initial appointment between the customer with or without a realtor, and Sales Associate.
• Initiate and maintain email drip/nurture campaigns using Salesforce CRM.
• Maintain relationships with on-site Sales Associates through regular contact, attend sales rallies and participate in ongoing training.
• Coordinate with the Marketing Department to maintain the accuracy of the information on the website and all internet related marketing.
• Responsible for product and community knowledge to assist in generating internet leads.
  • Concept of Community
    • Know size, number of homes, future plans and restrictions.
    • Know area details for local property taxes, HOA fees, PIDS.
    • Know the area around the community – Interstates, Shopping, Schools, Churches, etc.
    • Know number of listings available that are move-in-ready.
  • Extensive Product Knowledge
    • Plans, features, pricing, warranties, etc.
  • How we differ from the competition
    • Maintain knowledge of local markets, Real Estate laws/rules, local and national trends, any government proposed regulations, and economic trends related to the home-buying industry.
• Provide an exceptional customer experience.
• Follow outlined workflow processes for each lead type to ensure proper follow-up and to keep customers engaged.
• Conduct outbound call campaigns to reach out to current Meritage Homes’ customers and realtors and inform them of grand openings, sales events, realtor events, model releases, etc. and schedule appointments.

Education:

• Minimum High School diploma, some college coursework or Bachelor’s Degree is preferred

Experience:

• Previous experience in Internet Sales or Marketing, outside sales, or lead generation preferred
• A real estate license if required by assigned state.

Technical

Skills:

• Good computer skills; proficiency with Microsoft Office applications, including Outlook, Word, Excel
• Ability to upload photos, edit and manipulate information, and perform other web-based tasks.
• Salesforce experience preferred.
• Softphone experience preferred.

Interpersonal/Communication

Skills:

• Strong Oral/Written communication skills.
• Excellent telephone communication skills.
• Excellent Interpersonal skills; ability to effectively communicate and work with prospective buyers with all levels of interest, and varied personality types.
• Proven email and phone communication skills.
• Ability to present oneself with the utmost in professionalism.
• Customer-driven presentation skills, and the ability to communicate with confidence.
• Ability to influence others and overcome objections.
• Strong closing skills with ability to ask for and secure appointments.
• Team Player; with a demonstrated ability to work within cross-functional teams.

Judgement:

• Sound judgment with a high level of integrity.
• Accurate; with keen attention to detail.
• Self directed; takes initiative, proactively addresses problems and seeks…